Public Relations Society of America Health Academy Presentation: Web Intervention to Prevent Smoking in Tween Girls

The No Smoking Room is based at Dartmouth Medical School and Children’s Hospital at Dartmouth. The website was created through an educational grant from Pfizer, Inc. No Smoking Room: A Web-based Intervention to Promote Smoking Prevention and Cessation among Early Adolescent Females

Strategy to Connect Physician with Patient: A Model of Virtual Reinforcement in Smoking Prevention and Cessation Smoking Prevention and Cessation Modules No Smoking Room Patient education for young girls (8-11 yrs. old) Knowledge, attitude and behavior change in smoking prevention and cessation www.pediatricsinpractice.org www.nosmokingroom.org

Strategy to Connect Child, Mother and Provider: A Model of Virtual Reinforcement in Smoking Prevention and Cessation Smoking Prevention and Cessation Modules No Smoking Room for young girls (8-11) No Smoking Moms Blog

Dissemination

American Academy of Pediatrics

American Academy of Family Physicians

National School Boards Association

National Association of School Nurses

Girls Scouts of America

Girls, Inc.

Tobacco Free Kids (Kick Butts Day)

Facebook, My Space

Engaging Mothers Through Social Media: The Opportunity

Number of women online

Give specifics on sites

Health influencer and organizers for family and friends

Attraction to health, lifestyle and wellness

Role model to daughters, nieces, and other family members

Social Media: Example

Social Media = Social Support to Kick the Habit

It’s always good to know that other people feel your pain (and know what you’re doing is so difficult to follow through on!).

Good luck Angela! I definitely know how hard it is to quit. I’ve been able to get down to smoking only while drinking, but that is one hard habit to break!

Considerations in Reaching Moms Who Smoke