Green economy expo gabriel d'arcy


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Green economy expo gabriel d'arcy

  1. 1. Presentation to A New Contract With Nature – the Green Economy in Action Gabriel D’Arcy CEO Bord na Móna
  2. 2. The Past 1934: A national peat company
  3. 5. Bord Na Mona Hostels
  4. 9. Harrowing
  5. 11. Loading to Rail Wagons
  6. 12. Unloading Peat
  7. 13. The Past 1934: A national peat company
  8. 14. Bord na Móna Today
  9. 15. 2010: An International Peat + Commercial Company
  10. 16. <ul><li>Where will Bord Na Móna be in 10 years? </li></ul>
  11. 17. The BnM Vision Process External Sources Internal Sources Consumers S.E.I Media Customers E.P.A. C.E.R. Opinion Formers Shareholder Department Employees Board Leadership Team Objective – To Engage with and obtain inputs From Both External and Internal Sources
  12. 18. <ul><li>Climate Change - </li></ul><ul><li>The Key Driver of Change </li></ul>
  13. 19. Carbon cycle
  14. 20. Priority Areas From Recent EPA Report <ul><li>Water </li></ul><ul><li>Habitat and Species </li></ul><ul><li>Waste </li></ul><ul><li>Energy – Renewables </li></ul><ul><li>BnM is uniquely positioned to play a leadership role in delivering Irelands climate change agenda </li></ul>
  15. 22. Key Sustainable Corporate Objectives to deliver our Vision
  16. 25. <ul><li>Be the leading renewable energy provider on the island </li></ul><ul><li>Deliver 500 MW of Wind Energy by 2020 </li></ul><ul><li>Achieve 30% co-fuelling with biomass by 2016 </li></ul>Renewable Energy
  17. 26. <ul><li>Peat dilution is a key Metric for our Horticulture business. It is the amount of Peat substitute we have used in our growing media products as a percentage of total volume sold. </li></ul><ul><li>Target is 50% within 5 years </li></ul>Sustainable Gardening Products
  18. 27. <ul><li>Objective to maximise how it recovers value from waste material in a sustainable, environmental and commercial fashion. </li></ul><ul><li>To achieve 80% Landfill Diversion within next 3 years. </li></ul>Resource Recovery
  19. 28. Maximising Synergies
  20. 29. Clean Air
  21. 30. Biodiversity/Habitat <ul><li>Custodians of 200k acres of peatland. </li></ul><ul><li>BnM will not open any new bogs </li></ul><ul><li>BnM has successfully managed the largest rehabilitation project in Europe </li></ul><ul><li>Set and monitor biodiversity targets </li></ul><ul><li>Resourced with expert capability. </li></ul>
  22. 36. Identity <ul><li>BNM is frequently conceptualised in terms of the past, not the present day. </li></ul><ul><li>A major issue for BNM is the apparent vacuum of knowledge about the contemporary role, relevance and operations of the company: in short, what does it do, beyond briquettes and turf supply? </li></ul><ul><li>The issue of a finite resource </li></ul><ul><li>It is plausible and even expected that BNM may transform into a broader ‘energy group’, especially with environmental dimensions. </li></ul>J.1326
  23. 37. Identity <ul><li>Everybody understands, or concludes, that the brand needs to change. </li></ul><ul><li>The existing identity is not aligned to the strategic intent or vision of the organisation </li></ul><ul><li>It is difficult to envisage how the brand can express its redirection and transference from an historic institution to a modern-day entity while retaining its current name. </li></ul><ul><li>Rebranding will create a group identity which bonds and guides individual units and maximise synergies across the organisation </li></ul>J.1326
  24. 41. The Future
  25. 42. Water Project
  26. 43. Tourism Project
  27. 44. Bunker on left contains sod peat Bunker on Right contains wood chips Energy Performance Contracting
  28. 45. Innovation
  29. 46. The Future
  30. 47. Animation
  31. 48. Thank You Gabriel D’Arcy CEO Bord na Mona plc