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Dell  green_expo
 

Dell green_expo

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    Dell  green_expo Dell green_expo Presentation Transcript

    • Green IT For All
      Dermot O’Connell
      General Manager, Dell Ireland
    • 2
      Dell Ireland Today
      A strategic global hub for Sales, Services and Operations employing over 2,300 people in Dublin and Limerick
    • What does green IT mean to you?
      3
    • And our customers care about it too.
      • 37% of Americans today say they are making lasting changes in their environmental behavior. GfK Roper, Green Gauge Report, 2009
      • The “sustainable mainstream” has grown from 68% to 81% since 2007. Saatchi & Saatchi S, Blue Sustainability Segmentation, June 2009
      • More than 4 out of 5 organizations have purchased greener IT products in the past year. Hansa |GCR Green Tech Pulse 09’.
      • Environmentalism has followed the ebbs and flows of the economy, but has declined less than in previous recessions.GfK Roper, Green Gauge Report, 2009
      Our Commitment:
      To make “being green” easy and cost-effective for our customers.
      5
    • The world we live in.
      Budgets
      According to the Energy Information Administration, by 2030, power demands will increase by 53%,
      Of the 2.25 mil tons of electronics ready for end-of-life in the U.S. in 2007, 18% was recycled and 82% was disposed of, primarily in landfills.
      Source: EPA
      US servers & data centers account for roughly 1.5% of all power consumed in the U.S. (61 billion kilowatt hours). They expect this # to be more around 3% of total energy consumed across the US by 2011. Source: EPA
      Flat budgets demand a new perspective.
      Energy Usage
      Waste Produced
      Computing/ Data Needs
      How will we build a healthier planet?
      6
    • Our approach to green
      Green IT
      Help our customers be more green
      Green our products & packaging
      Green our own backyard
      7
    • We start with the environment in mind.
      Our lifecycle approach.
      Design it
      Build it
      Recycle it
      Operate it
      8
    • Helping our customers save money and reduce their impact
      9
    • 10
      Global Environmental Market
      • Estimates put the size of the global environmental goods and services market as exceeding €950 billion by 2010
      • US economists have estimated the size of their domestic EGS market at $600 billion (€450 billion) in 2005.
      • The value for Ireland is growing and was estimated at more than €2.8 billion in 2008
    • 11
      Economic Opportunity for Ireland
    • Thank you