Student Media Update

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Presentation for 2010 Lunch with Accent event.

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Student Media Update

  1. 1. Student Media Update<br />2010<br />
  2. 2. What we do<br />Student Media produces three products<br />1. Accent Student Newspaper<br /><ul><li>6 issues per semester, 3000 copies distributed to all campuses and some centers
  3. 3. 122 broadsheet pages in 2009-2010
  4. 4. 100% student produced journalistic product
  5. 5. Student editors make all editorial / content decisions
  6. 6. SL pays salaries and some travel expenses
  7. 7. Advertising revenue pays for production and other expenses</li></li></ul><li>Ad Income vs. Print Cost2009 - 2010<br />
  8. 8. What we do<br />Student Media produces three products<br />2. Accent Online<br /><ul><li>Online version of newspaper featuring content from print edition plus timely updates, additional information and multimedia products
  9. 9. Hundreds of photos presented in slideshows and Flickr stream
  10. 10. Supplementary and stand-alone video
  11. 11. Produced by Accent staff
  12. 12. 100% Student produced journalistic product</li></li></ul><li>What we do<br />Student Media produces three products<br />3. Life4U<br /><ul><li>100% student produced marketing product
  13. 13. Adviser takes more active role in project management than Accent products
  14. 14. Students target and adjust the product to the needs of the customer (Student Life)</li></li></ul><li>Who We Are<br /><ul><li>Fully staffed, competitive positions
  15. 15. Accent - EIC, Assistant Editor, Life and Arts, Campus, Photo, Layout, Production Intern
  16. 16. Accent – Over 30 Contributing Students
  17. 17. Life4U – 2 Designers, 3 Writers, 2 Photographers (All Students)
  18. 18. Accent Adviser is facilitator, educator, employee supervisor, administrator, critiquer and content adviser when asked (never determines content)</li></li></ul><li>Fall 2010 StaffingWho We Are<br /><ul><li>Editor-in-Chief - Christopher A. Smith
  19. 19. Assistant Editor - Sarah Neve
  20. 20. Campus Editor - Michael Needham
  21. 21. Life and Arts Editor - Sarah Vasquez
  22. 22. Layout Editor - Chris Scott
  23. 23. Photo Editor - Karissa Rodriguez
  24. 24. Adviser – Matthew Connolly</li></li></ul><li>Where we do it<br /><ul><li>Now in Round Rock
  25. 25. State-of-the-art facilities and equipment
  26. 26. Dedicated Space
  27. 27. Ability to hold more trainings
  28. 28. Ability to collaborate with instructors
  29. 29. Dual platform, Adobe CS5 lab
  30. 30. Greatly enhanced multimedia production
  31. 31. Video / Photo mini-studio
  32. 32. PowerMac / Adobe Premier editing station</li></li></ul><li>When we do it<br /><ul><li>Accent Print Edition
  33. 33. Two week production cycle (except for holidays)
  34. 34. First issue in boxes on Sept. 20, 2010
  35. 35. Last issue in boxes on May 12, 2011</li></li></ul><li>When we do it<br /><ul><li>Accent Online Edition
  36. 36. Majority of content posted two days before print edition
  37. 37. Some breaking stories posted as they break
  38. 38. Students pushing for scheduled weekly updates</li></li></ul><li>When we do it<br /><ul><li>Life4U
  39. 39. Two month production cycle (usually June and July)
  40. 40. Distributed annually at orientations</li></li></ul><li>Why we do it<br /><ul><li>Student Development
  41. 41. Professional journalism and communications skills
  42. 42. Portfolio development
  43. 43. Preparation for transfer and freelance opportunities
  44. 44. Responsible use of First Amendment rights
  45. 45. Provide a voice for the student body
  46. 46. Provide information, analysis, opinions and entertainment to ACC community</li></li></ul><li>How we do it - upcoming changes<br /><ul><li>More Reliance on Web
  47. 47. Streaming video meetings
  48. 48. Online training modules
  49. 49. Increase in web products</li></li></ul><li>How we do it -traditions<br /><ul><li>TCCJA and TIPA travel paid for as incentive, training, networking, professional development
  50. 50. Stipends paid to contributors based on portfolio conference
  51. 51. Orientation at beginning of each semester
  52. 52. Open pitch meetings </li></li></ul><li>How people get involved<br /><ul><li>All students in good standing can contribute to Accent
  53. 53. Fill out online form at any time
  54. 54. Will be added to e-mail list
  55. 55. Editors may contact them directly
  56. 56. Attend semester orientations and training sessions as possible
  57. 57. Pitch story at meeting or directly to an editor
  58. 58. Receive assignment
  59. 59. Work with editors on revisions
  60. 60. Hit deadlines</li></li></ul><li>How people get involved<br /><ul><li>Experienced students in good standing and with a 2.5 minimum GPA can apply for hourly editor positions
  61. 61. Students must have 10 experience points to be eligible to apply
  62. 62. Motivated students can apply for “in training” work-study or volunteer positions
  63. 63. Students can complete a paid departmental internships through us</li></li></ul><li>How people get involved<br /><ul><li>Faculty can work with us or utilize us in a variety of ways
  64. 64. Submitting work to Accent can be a class assignment
  65. 65. Departments with relevant internship requirements can place interns with us
  66. 66. Adviser and editors are available to speak to classes
  67. 67. Adviser is open to collaborating on projects and allowing students to use the media lab</li></li></ul><li>Resources<br /><ul><li>Contact
  68. 68. Matthew Connolly, Newspaper Specialist
  69. 69. Ph – 30122, Email – mconnoll@austincc.edu , Room – RRC 2107
  70. 70. More information
  71. 71. Accent Online - http://www.theaccent.org/
  72. 72. Student opportunities
  73. 73. Adviser Blog
  74. 74. Training Modules</li>

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