How'd You Do That? Social Media, Content Creation & the Role of Libraries

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Presented at the Imagine.Create.Innovate 2013 conference in Rochester, NY on April 9, 2013

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How'd You Do That? Social Media, Content Creation & the Role of Libraries

  1. 1. How’d You Do That?Social Media, Content Creation & the Role of Libraries Connie Crosby Crosby Group Consulting @conniecrosby Imagine.Create.Innovate 2013 Rochester, NY , April 9, 2013
  2. 2. The StoryThis isCarla
  3. 3. The StoryThis is Carla hasCarla created content
  4. 4. The StoryThis is Carla has She wantsCarla created to combine content it with other content
  5. 5. The StoryThis is Carla has She wants And publishCarla created to combine it for her content it with fans other content
  6. 6. The Story How’d you do that?This is Carla has She wants And publishCarla created to combine it for her content it with fans other content
  7. 7. How can social media help Carla?
  8. 8. LibraryAnd what is the Library’s rolein Carla’s story?
  9. 9. Think, pair, share:What challengesdoesCarla face?
  10. 10. Remember the StoryThis is Carla has She wants And publishCarla created to combine it for her content it with fans other content
  11. 11. Remember the StoryThis is Carla has She wants And publishCarla created to combine it for her content it with fans other content
  12. 12. Remixing Content & Copyright
  13. 13. Remixing Content & Copyright Oh no! Help me stay inside the law!
  14. 14. Copyright Lawdigital rights management (DRM)fair dealinglicensing contentasking permissioncontent outside copyright,in the public domain
  15. 15. Creative Commonsalternative “middle ground” to full copyright or nocopyrightshow Flickr license
  16. 16. OpenOpen Source softwareOpen dataOpen journals
  17. 17. A Closer Look at Social Media & Contentcontent sourcestools for creating contenttools for aggregating contentpublishing platforms
  18. 18. What content sources doyou use?
  19. 19. ImagesFlickr - Select Creative Commons in theadvanced search
  20. 20. ImagesFlickr - The Commons
  21. 21. ImagesFlickr - The Commons
  22. 22. Imagesstock photo sites - e.g. Stock.XCHNG(www.sxc.hu), iStockphoto.com
  23. 23. Audiolook for “podsafe” music
  24. 24. VideoYouTube, Vimeo & othersStock video sites
  25. 25. Open dataData.gov and others
  26. 26. Internet Archivearchive.org - text, audio, video with CreativeCommons licensing
  27. 27. Tools for Creating Content
  28. 28. Who here.... posts comments onto sites? posts photos online? tweets? blogs? makes and posts video?
  29. 29. Who here.... posts comments onto sites? posts photos online? tweets? blogs? makes and posts video? ...what tools do you use?
  30. 30. BloggingWordPress, Blogger, Squarespace, Tumblr
  31. 31. MicrobloggingTwitter, Yammer & others
  32. 32. Photo editingFlickr uses Aviary
  33. 33. PodcastingUpload audio or video files recorded off-line
  34. 34. Video/livestreaminguStream
  35. 35. InfographicsMicrosoft www.microsoft.com/en-gb/business/community/infographic - Also visual.ly, infogr.am,easel.ly & Piktochart
  36. 36. PresentationsPrezi
  37. 37. ScreencastsJing, Screencast-o-matic
  38. 38. ScreencastsCommon Craft Cut-Out Library
  39. 39. Collaboration toolsGoogle Drive (formerly Google Docs)
  40. 40. Collaboration toolsWikis - Wikispaces, PB Wiki, Wetpaint,Confluence & others
  41. 41. Collaboration toolsMindmaps - e.g. Mindmeister
  42. 42. Mockups / Prototypes /WirfeframesMockflow, Mockingbird
  43. 43. Tools for Aggregating Content
  44. 44. Who here curates content?
  45. 45. Who here curates content? ...what tools do you use?
  46. 46. BlogsLists, links, reposts- example here from Huffington Post
  47. 47. WikisWikispaces, MediaWiki, PB Wiki, Confluence- Example above is the health library wiki
  48. 48. RSS feedsGoogle Reader, Feedly
  49. 49. BookmarksDelicious, Digg, Reddit
  50. 50. Paper.li e.g. http://paper.li/dtapscott/don-tapscotts- innovators
  51. 51. RSS mixing toolsYahoo! Pipes
  52. 52. Storifycontent from the web
  53. 53. List.lyLists of content from the web
  54. 54. FlipboardSocial magazine for your mobile device
  55. 55. Scoop.itTopic pages
  56. 56. PinboardsPinterest, History Pin, Gentlemintwww.historypin.com/channels/view/8235636/
  57. 57. Publishing Platforms ...favorites?
  58. 58. Blogsagain! Versatile, core platformthis example is the WordPress editing view
  59. 59. Content managementsystemsWordPress, Drupal, Joomla & others
  60. 60. Podcastsblubrry, Libsyn
  61. 61. VideoYouTube, Vimeo, others
  62. 62. Academic - open journalsDOAJ, Public Knowlege Project & others
  63. 63. Developers sharing codeGithub.com
  64. 64. PresentationsSlideshare
  65. 65. Papers, reportsScribd
  66. 66. Project GutenbergSelf-Publishing Pressself.gutenberg.org
  67. 67. Publish Thiswww.publishthis.com
  68. 68. What is the Library’s Role?
  69. 69. Remember the StoryThis is Carla has She wants And publishCarla created to combine it for her content it with fans other content
  70. 70. Library’s role source of content aggregator of content advocate for open access - supporting hactivism? resource for skills learning (beyond the written word) - copyright, research, publishing, design, UX, IA resource for learning about the tools, IP laws curator of new ideas, new models
  71. 71. Getting Started start small, light - think agile! tools are constantly appearing, changing, disappearing stay focused on the story you can create any number of stories, any number of user personas keep learning keep it fun!
  72. 72. Two shameless plugs... Social media courses online! iSchool Institute & @ University of Toronto www.institute. ischool.utoronto.ca/ waiting for certificatewww.neal-schuman.com/ebl approval
  73. 73. Did you like the cut-outs? From: Common Craft Cut-out Library
  74. 74. Thank you! Connie Crosby Crosby Group Consulting connie@crosbygroup.ca @conniecrosby crosbygroup.caconniecrosby.blogspot.com

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