An Overview of Social Networking & Human Resources

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    An Overview of Social Networking & Human Resources - Presentation Transcript

    1. An Overview of Social Networking & Human Resources by Connie Crosby for ITAC HR Forum Information Technology Association of Canada Toronto September 17, 2009
    2. social networking = Web 2.0 social media new media
    3. Poll: How many of you are on Facebook, MySpace, Twitter, LinkedIn?
    4. A Very Brief Tour
    5. Facebook
    6. home - personal news feed
    7. personal profile
    8. Facebook Page
    9. Facebook Group - http://www.facebook.com/dellcanada
    10. MySpace
    11. Personal profile
    12. Musical artist pages
    13. Corporate recruitment
    14. LinkedIn
    15. home (Network Updates)
    16. Personal public profile
    17. Companies page (top)
    18. Companies page (bottom)
    19. Job postings
    20. Twitter
    21. Twitter stream for individual
    22. Stream of followers’ tweets
    23. YouTube
    24. Videos - easy to repost with Embed code
    25. Videos - easy to repost with Embed code
    26. Channels - customizable for brands
    27. Brand advertising
    28. Flickr
    29. Photosharing + social networking
    30. Create sets & slide shows
    31. Individual photos
    32. Set copyright - restrictive or more open
    33. Privacy settings: only you, family, friends, or anyone
    34. “Blog this”
    35. Blogs
    36. http://www.yorku.ca/ddoorey/lawblog/
    37. http://www.donnasealeconsulting.typepad.com/
    38. • posts in order by date • most recent posts at top • comments • promote openness, transparency
    39. Wikis
    40. http://www.hr.com - HR articles
    41. http://www.hr.com - article example
    42. http://www.hr.com - edit wiki
    43. http://www.hr.com - rate article
    44. • easy-to-edit website • anyone who has permission can edit • you decide what is shown up top • you create website structure • promotes collaboration
    45. Podcasts
    46. • audio or video • a “show” with multiple episodes • listen/watch on the Internet or • listen/watch with your iPod • find on iTunes & other sites
    47. TriNet HR Minute - http://www.trinet.com
    48. HR Today Podcast - http://www.humanresourcesiq.com
    49. Find podcasts by browsing
    50. Find podcasts by searching
    51. Screencasts
    52. • video of screen + audio • training • self-serve for employees
    53. Screencast demo from Adobe Captivate
    54. Questions?
    55. Where are IT Folk ?
    56. Forums & message boards
    57. Tech support forums
    58. Personal interest forums
    59. Email Discussion Groups
    60. Google Groups
    61. Yahoo Groups
    62. Email lists/listservs
    63. Gaming & Virtual Worlds
    64. World of Warcraft (WoW)
    65. Inside WoW
    66. Second Life
    67. Open Source Movement
    68. Firefox - browser
    69. Wordpress - blogging platform
    70. Barcamp Movement
    71. • “unconference” movement • whoever shows up are the right people • they talk about what they need to talk about • everyone contributes • free or nominal cost
    72. barcamp in Toronto = TorCamp
    73. PodCamp - social media unconference
    74. Beta Testing New Sites
    75. test - give feedback - get first access
    76. ...or not online
    77. Real life outside of the Web!
    78. ...or maybe not
    79. Questions?
    80. Business Use of Social Networks
    81. Rogers
    82. Molson Coors • focused on community outreach • started with blogging • @MolsonFerg on Twitter • story told in Twitterville by Shel Israel
    83. http://blog.molson.com/community/
    84. http://twitter.com/molsonferg
    85. Ford • hired Canadian-based Social Media Group • social media press release (SMPR) • blogger outreach • hired well-known Scott Monty for U.S.
    86. Social Media Press Release - http://ford.digitalsnippets.com/
    87. Freshbooks • Internet-based billing service • Toronto based • customers worldwide • customer service focus • talk to customers where they are e.g. Twitter
    88. http://twitter.com/freshbooks
    89. Radian6 • social media monitoring tool • based in New Brunswick • help other companies listen to conversations on the web
    90. http://www.radian6.com
    91. Social Networks Inside the Organization • Twitter equivalents (e.g.Yammer) - one to many, email & chat alternative
    92. Social Networks Inside the Organization • Twitter equivalents (e.g.Yammer) - one to many, email & chat alternative • Blogs - communication & information delivery
    93. Social Networks Inside the Organization • Twitter equivalents (e.g.Yammer) - one to many, email & chat alternative • Blogs - communication & information delivery • Wikis - collaborative work, policy development
    94. Social Networks Inside the Organization • Twitter equivalents (e.g.Yammer) - one to many, email & chat alternative • Blogs - communication & information delivery • Wikis - collaborative work, policy development • Training - podcasts, screencasts, video
    95. Time to set social networking policies?
    96. HR Use of Social Networks • Internal Communication • Policies & Procedures • Training • Recruitment
    97. HR - Internal Communication • Blogs • Wikis • Podcasts - e.g. Trafcom.com
    98. HR - Policies & Procedures • Wikis for policy development • Wikis for current procedures
    99. HR - Training • webinar training over distance • screencasts • employees learn at their own pace
    100. HR - Recruitment • locating candidates - go where they are online • Job Resource Board - http:// torontogirlgeekdinners.pbworks.com/Job +Resource+Board • turn existing staff & alumni into evangelists
    101. HR - Candidate checking • search social networks • use as supporting evidence • nobody is perfect • Facebook is a grey area
    102. How are you using social networks?
    103. Questions?
    104. Thank you! Connie Crosby Crosby Group Consulting http://crosbygroup.ca conniecrosby@gmail.com 416-919-6719

    + Connie CrosbyConnie Crosby, 1 month ago

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