MEETING USERS ONLINE Public libraries' experiences with Library 2.0 Maryanne Gosling Glenn Harper Michelle McLean

Casey-Cardinia Library Corporation Eastern Regional Libraries Frankston Library Service Who we are http://www.erl.vic.gov.au http://www.frankston.vic.gov.au/library http://www.cclc.vic.gov.au

Casey-Cardinia Library Corporation

Eastern Regional Libraries

Frankston Library Service

What CCLC did Blogs Photo sharing Maps Learning 2.0 Web polls Social bookmarking Screencasts

Growing virtual use Improve existing services Offer new services Interact with users Present content in new ways Communicate directly Showcase Why?

Growing virtual use

Improve existing services

Offer new services

Interact with users

Present content in new ways

Communicate directly

Showcase

What did we use? WordPress Blogger Flickr Google Maps Poll Daddy del.icio.us Camtasia Studio

Who does it? One person Working part-time With a team of interested staff and management support

How do we promote it? RSS feeds Word of mouth Information tool Learning 2.0 Postcard Staff talks Links, links, links

How do we manage it? With management support Develop policy Creative Commons Use stable tools Backups

How do we justify it? Statistics Links, links, links Relevance to existing service

Lessons learned Promote Use multimedia HTML skills Casual voice Experiment Invite interaction Be creative

More lessons learned Use tools in unusual ways Use RSS feeds Use existing resources Statistics from start Learning 2.0 Have fun!

Plans for the future New website Screencasts Podcasting Vidcasting More blogs Wikis

ERL - 13 branches, 3 mobiles with a fulltime Web Administrator (webgurl) Lots of blogs Wiki Podcasts Forum for book discussions Google Maps of the branches, links on branch pages (embedding slows page load)‏ Social network mashups What ERL did

ERL - 13 branches, 3 mobiles with a fulltime Web Administrator (webgurl)

Lots of blogs

Wiki

Podcasts

Forum for book discussions

Google Maps of the branches, links on branch pages (embedding slows page load)‏

Social network mashups

Better way of promoting events Incorporate member input into the website Reach a greater audience with events Find interesting new ways to present information Make the website more dynamic Why?

Better way of promoting events

Incorporate member input into the website

Reach a greater audience with events

Find interesting new ways to present information

Make the website more dynamic

Photos of the renovation were uploaded to Flickr Flickr badge placed in the sidebar of the What's New blog During renovations - Boronia

Photos of the renovation were uploaded to Flickr

Flickr badge placed in the sidebar of the What's New blog

http://share.ovi.com/channel/webgurl.public radio show is recorded use Acoustica to edit out music and ads uploaded to Ovi now podcasting author visits Podcasting the radio show

http://share.ovi.com/channel/webgurl.public

radio show is recorded

use Acoustica to edit out music and ads

uploaded to Ovi

now podcasting author visits

Issues with quality control Need guidelines & policies education (instructions and hands-on)‏ set up post templates for blogs Control the style for a professional look Adding more authors

Issues with quality control

Need guidelines & policies

education (instructions and hands-on)‏

set up post templates for blogs

Control the style for a professional look

Developing Web Links Wiki

We could host the wiki ourselves We could hide the registration form and create our own We could control access to read and write to the wiki globally and per page It had a simple editor There were no ads Reasons for choosing Wikka Wiki

We could host the wiki ourselves

We could hide the registration form and create our own

We could control access to read and write to the wiki globally and per page

It had a simple editor

There were no ads

Need to be an editor to add content Editors need to register with library staff through the website form Disallowed comments Dealing with spam

Need to be an editor to add content

Editors need to register with library staff through the website form

Disallowed comments

If you build it they won't necessarily come Stage 1 Staff - Need staff training so editing is not intimidating Stage 2 Schools - Demonstrations to local school librarians Stage 3 General public - screencasts Potential for collaboration with other library services Currently at Stage 1 Promotion

If you build it they won't necessarily come

Stage 1 Staff - Need staff training so editing is not intimidating

Stage 2 Schools - Demonstrations to local school librarians

Stage 3 General public - screencasts

Potential for collaboration with other library services

Currently at Stage 1

Website boring Change library’s public image Work outside Council style guide New ways to promote services New ways to interact with customers Offer new services Learning 2.0 Put web 2.0 into redesigned website Why FLS use web 2.0

Website boring

Change library’s public image

Work outside Council style guide

New ways to promote services

New ways to interact with customers

Offer new services

Learning 2.0

Put web 2.0 into redesigned website

Blogs Feeds Polls Mashups What we do

Blogs

Feeds

Polls

Mashups

Blogger – two library blogs Feedburner - email and RSS feeds Google Maps – locations and directions Google Reader – RSS feeds into blogs Bravenet – polls and blog counter YouTube – video embeds Flickr – image slideshows and badges Odiogo – text to speech audio streaming Imagechef etc – still and video mashups Twitter via Twitterfeed – RSS into Twitter What do we use?

Blogger – two library blogs

Feedburner - email and RSS feeds

Google Maps – locations and directions

Google Reader – RSS feeds into blogs

Bravenet – polls and blog counter

YouTube – video embeds

Flickr – image slideshows and badges

Odiogo – text to speech audio streaming

Imagechef etc – still and video mashups

Twitter via Twitterfeed – RSS into Twitter

Links from website to blogs Links to specific posts from website Email subscriptions RSS feeds, including into Twitter Embedded links to email and to save in Digg and Delicious Word of mouth Promote to colleagues How do we promote & distribute it?

Links from website to blogs

Links to specific posts from website

Email subscriptions

RSS feeds, including into Twitter

Embedded links to email and to save in Digg and Delicious

Word of mouth

Promote to colleagues

Blogalogue library news and what's on literary prize winners and shortlists service promotion reader development monthly customer feedback PDFs fun stuff Read Alert live what’s new in stock generated from LMS emails My two blogs

Blogalogue

library news and what's on

literary prize winners and shortlists

service promotion

reader development

monthly customer feedback PDFs

fun stuff

Read Alert live

what’s new in stock

generated from LMS emails

FISH The Blogalogue’s guiding principle is the FISH philosophy – Be There, Play, Make Their Day and Choose Your Attitude™ Image courtesy of gnewman at StockXchng - www.sxc.hu

Blogalogue = fun We adopted and promoted the Middleton Interactive Learning Centre as a new branch

Enable and ask for comments Moderate comments - post or reject Reject spam Have a comments policy linked from blog Respond to selected comments, as some are questions or need clarification Comments

Enable and ask for comments

Moderate comments - post or reject

Reject spam

Have a comments policy linked from blog

Respond to selected comments, as some are questions or need clarification

Our Librarians post got two comments Anonymous said... It is not a reality show. It is not a mockumentary. It is supposed to be a comedy, ha ha Anonymous said... Hi harps,Thanks for your interest in the show and the world of Middleton. Enjoyed your blog. I laughed at your description of the show as a reality series. Hopefully you've been enjoying the ride so far. Frances and the team.

FLS use Bravenet for polls in blogs - and do fun polls Fun polls

FLS use Bravenet for polls in blogs - and do fun polls

Blogalogue’s design a library poster competition Poster slideshow on Flickr iPod nano as prize 1 happy winner – only 2 entrants! Online competition

Blogalogue’s design a library poster competition

Poster slideshow on Flickr

iPod nano as prize

1 happy winner – only 2 entrants!

Fear not! Play and see how far you can take it.

The ALIA presentation and paper were compiled using Zoho Show & Wetpaint with only one face-to-face meeting Zoho Show - http://show.zoho.com Wetpaint - http://www.wetpaint.com Most images courtesy of StockXchng http://www.sxc.hu