Urban Mobility Innovation: Cisco Pavilion Showcase Session, 18th June 2010
Upcoming SlideShare
Loading in...5
×
 

Urban Mobility Innovation: Cisco Pavilion Showcase Session, 18th June 2010

on

  • 1,563 views

 

Statistics

Views

Total Views
1,563
Views on SlideShare
1,558
Embed Views
5

Actions

Likes
1
Downloads
41
Comments
0

1 Embed 5

http://www.connectedurbandevelopment.org 5

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Urban Mobility Innovation: Cisco Pavilion Showcase Session, 18th June 2010 Urban Mobility Innovation: Cisco Pavilion Showcase Session, 18th June 2010 Presentation Transcript

  • Urban Mobility Innovations Speakers  Tony Kim Senior Manager, Public Sector–Asia Pacific, Internet Business Solutions Group, Cisco  Bas Boorsma Director, Internet Business Solutions Group, Cisco  Dr Hyuk Je Kwon General Manager, Busan Metropolitan Corporation
  • Smart Urban Mobility Trends Present Changing Future  Vehicle-Oriented Space  Human-Oriented Space  Supply (Capacity) based  Balance of Supply and Demand  Government driven, wired  Public-Private Partnership, infrastructure Wireless/Ubiquitous infrastructure  Managing Traffic and Congestion  Managing Carbon Footprints  Dedicated infrastructure  Open, Architecture Service Platform  Provider-centric, limited information  Citizen-centric multi-channel service information service 1/15
  • Smart Connected Urban Mobility Smart Transport Demand Mgmt • Green mobility by smart work centers at connected transportation hubs • Effective reduction of traffic volumes to and forth city centers Eco-Transport Modes Carbon Footprint Mgmt City-wide Smart Smart Hub Work Program Smart Community Travel • Eco-friendly new transport Centers substitutes • Personal mobility carbon means: E-bikes, BRT, Bus- New Eco- Transport Modes Smart + Connected Green Routes by PTA footprint management only lane, PRT, LRT • Mobile AR Features for • Increase the share of public Urban Mobility rapidly increasing smart transportation up to 75% Healthy and Low Citizen phones Carbon Engagement (EcoMap) Traffic flow and Dynamic time/distance Location track based tax and charging Smart Traffic Control • Location, Time, and Distance based dynamic tax and road pricing • Traffic flow tracking and Location-based services 2/15
  • Projected Benefits example Traffic Avg Carbon Volume Traffic Reduction Smart Connected Smart Traffic Control Reduction Speed Urban Mobility Basic Element of Clean and Healthy City 13.7% 5.42% 16.0% Smart Transport Demand Management 3.68% 1.81% 5.0% Eco-Transport Modes Carbon Footprint Mgmt 23.9% 24.6% 18.0% 3/15
  • On-going Change Drivers Internet & Green Digital convergence and Enterprise City as a Smart Life Fusion Smart Phones Urban Service Provider  Green of IT -> Green by IT  Explosion of Smart Phones  Lessons learned from Digital  Core of Green Growth Users City Development –  Anytime and Anywhere “Profitable Business Model  Industrialization of Urban Mobile Urban Services for Sustainable Urban Services for Green Life Services Operation” Revolution  80% of Ultra Broadband Users will be Smart Phone  Freemium-based Smart  Mobile Ultra (10G) Users by 2013 Connected Urban Services Broadband Info Highway by Platform 2012 Source: Internet Economy and Green Growth, Korea Communication Committee, 2010.3 4/15
  • Freemium Personal Life Assistant – Busan Green u-City Service Model Energy & City Carbon Dashboard Operation KPIs City-wide Freemium Busan Personal Green Life Assistant Smart Connected Urban Services Freemium Service Platform Transport Buildings Facilities Hospitals Academias CRP (City Resources Planning) Systems Green u-City Government Cloud (Video-enabled Public Services) Public Safety & Security Smart Phones IP TV / Touch Screens Personal Work Personal Energy Assistant Assistant Legacy Busan Systems Personal Travel Personal Education E-Gov ITS Assistant Assistant Personal Health Personal Logistics Port/Logistics Mobile Busan Assistant Assistant Desktop and Next Gen Broadband In-Home, Laptop Generational broadband approaches through to high bandwidth visual networking In-City Displays 5/15
  • Smart Green Urban Mobility Smart Transit Stations Personalized Services  Smart Info Services  Fixed / Mobile Convergence  Real-time translation  Two-way Video Communication Smart Parking & EcoPass Busan PTA + Green u-Bike  Intelligent Parking Control  Green routes enabler  Smart Road Pricing 6/15
  • Green u-Bike – Overview An Eco-friendly transportation mode supporting short-distance transit, commuting, and leisure activities by using Smart Phone applications. Allows bike riders to climb up hills with ease supported by Green Wheel. 7/15
  • Green u-Bike – Key Features Green Green Route Wheel Calorie & Smart Carbon Station Mgmt Mobile Mobile AR Station Tour 8/15
  • Green u-Bike and Smart Mobile Station 9/15
  • PTA Concept PTA (Personal Travel Assistant) is made to offer better green environment to all of us through U-Bike and Green U-Service. Livable Green U-Bike Green Environment Green U-Service Main Goal of PTA  Providing new eco-friendly transportations Real-time Bike Green Route Navigation  Providing Optimal Routing Information with the combination of walking, bicycles, public transportation and driving Personal Travel  Providing customized travel and traffic Planning & Mobile AR information based on personal preferences Reservation Tour Personal Carbon Footprints Livable Green Environment Management through eco-friendly low carbon surroundings
  • PTA Green Route Green Route AR Tour (Augmented Reality) Green Route
  • PTA Green Route End Low Cost Shortest Distance Start Via Green Route Providing various routing information based on different types of transportations
  • PTA Green Route Shortest Green Cost Low Route Cost▲ Carbon▲ Time▼ Cost▼ Carbon▼ Time▲ End Distance Start Via Providing various routing information based on different types of transportations
  • PTA AR Tour Green Route AR Tour (Augmented Reality) AR Tour
  • PTA AR Tour 09 STARBUCKS 03 Adidas(Gu-po) 09 KT Seo-myeon Office 07 Busan Gallery 09 KT Yang-jeong Office 09 Yang-jeong Community Centre Providing various location information on city maps using electronic maps and AR technology
  • PTA AR Tour 09 Yang-jeong Community Centre 01 Busan Bridge 03 Adidas(Gu-po 09 STARBUCKS 09 KT Seo-myeon Office 09 KT Seo-myeon Office 07 Busan Gallery Providing various location information on city maps using electronic maps and AR technology
  • PTA Alert Message Disaster Alerts Alert! Earthquake and Tsunami hit Busan, Haeundae at 11a.m. Please, evacuate to safe places! 09 Yang-jeong Community Centre 01 Busan Bridge 03 Adidas(Gu-po 09 STARBUCKS 09 KT Seo-myeon Office 09 KT Seo-myeon Office 07 Busan Gallery Minimizing disaster damages through real-time disaster alerting function
  • PTA Alert Message Alert! Earthquake and Tsunami hit Busan, Haeundae at 11a.m. Please, evacuate to safe places! Busan Haeundae-gu U-jae Minimizing disaster damages through real-time disaster alerting function
  • PTA Alert Message PTA delivers various types of instantaneous messages, such as announcements, city news, disaster alerts, other notices to the public. Announcements City News Disaster Alerts Notices PTA (Personal Travel Assistant) Prompt Message Delivery City Disaster The Public Prevention System
  • Smart Work Center Concept 21/15
  • www.w-smartwork.nl 22/15
  • www.w-smartwork.nl 23/15
  • 24/15
  • 25/15
  • Invitation to the 17th ITS World Congress, Busan 2010 26/15
  • Overview of Congress  Theme : Ubiquitous Society with ITS ( Low Carbon Green Growth )  Events : Opening/Closing ceremony, Sessions, Exhibition, Technical Tour Showcase and other cultural events  Participation : 80 countries, 30,000 expected visitors, 1,000 booths, 1,000 papers  Hosts :  Partners :
  • Congress Concept The integrated Goal “Safe, Convenient and Green Mobility” aims at enhancing the current ITS towards the more advanced ITS. This goal can be achieved through three strategies – Ubiquity, Transparency and Trustabilty in 17th ITS World Congress, Busan in 2010.
  • Paper & Plenary Session Paper Topics Plenary Session A. Policy and Decision-making Plenary 1. B. Research, Design, and “Integrated Goal for ITS Paradigm Services Shift - Safe, Convenient and Green C. Global Concerns and Mobility” Interests Plenary 2. D. Others “Strategies for Ubiquitous Society with ITS - Ubiquity, Transparency, Trustability”