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Stan Stalnaker - CUD Solution: Hub Culture Pavilion
 

Stan Stalnaker - CUD Solution: Hub Culture Pavilion

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    Stan Stalnaker - CUD Solution: Hub Culture Pavilion Stan Stalnaker - CUD Solution: Hub Culture Pavilion Presentation Transcript

    • Hub Culture 2008 Illuminate. Integrate. Elevate. PAVILIONS Work. Social.
    • Contents • Hub Culture Pavilions Concept Strategy Collaborators Management/Advisory • General background, history and mission Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Hub Culture Pavilions Spaces for 21st century work + culture that merge virtual + physical Driving revenue through human networks by connectivity, products and services Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Strategy and Definitions “Work efficiency technology leaps” Existing and growing online social network with widget strategy combined with shared workspace to reduce facilities cost for corporations, enhance facilities access for individual and SME workers, and reduce travel - globally. Planning 100 locations by 2012 “sophisticated urban influential” offering sustainable work efficiency Our target market are global, urban mobile individuals who work for large technology leaps, value creation corporations, SME’s, at home or independently who are highly connected, opportunities and serviced unleashed from the 9-5 office, and crave social interaction and connectivity for ambience to sophisticated urban knowledge work - a high economic value growth area. influentials and the companies that employ them, through an internet- “serviced ambience” powered global network of collaborative social working spaces. Highly designed, social + work spaces that deliver fee based internet powered services and products from in-house ‘life assistants’. “internet-powered” Extension of website into physical environment, e-commerce model deployed to nodal points for efficiencies in inventory, archiving and payment systems “collaborative social working” Using the social network to identify unseen causal relationships in real time, and create value by making live person-to-person introductions on site, while using the network and users to input work on Hub launched “knowledge projects” which can be sold on to companies. Provide cutting-edge, lux environment to attract highly discriminating “experience consumers” who wish to extend curated social environments to their work experience. Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • The Next Wave: Hub Culture Pavilions COMPONENTS 1. Community: a core group of uses, member demonstrated desire to connect 2. Physical: destination to accelerate redefinition of work spaces, social environment 3. Partnerships: a. media b. public sector c. technology d. build-out DELIVERABLES 1. Reaches next generation workers, highly mobile global influentials 2. Showcases, delivers services in a participatory environment 3. Introduces new work collaboration models, leveraging social network systems 4. Revolutionizes how communities come together to: increase quality of life deliver equitable benefits across stakeholder communities respect support ecosystems 5. Enhance work by efficiently providing modern tools and spaces. Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Key Services QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. Private Membership Club Access - monthly and daily membership passes QuickTime™ and a F (Uncompressed) decompressor re needed to see this picture Valet concierge services, introductions, fee based assistance QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. Business services: bookings, printing, faxing, scanning QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. Fast F&B - pre-packaged organics, chilled drinks, and limited self-service hot drinks Video Teleconferencing - live feeds to other hub locations for video teleconferencing QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. Wifi, internet access, including broadband connectivity Meeting space, collaborative working stations for drop-in or scheduled meetings. QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. Deliveries - coordination of internet web deliveries from selected merchants, such as Amazon, Net-a-Porter. Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Multi focused firm A series of profitable niches combined to form Hub Culture’s unique value proposition, but excellence will be focused on a few categories of service: co-working, knowledge services, and environmental ambience. 60 50 40 HCP FedexKinkos W Lounge Regus 30 Facebook 711 Stores Starbucks 20 IBM 10 0 Ambience Co-working Biz Services Web Doorman Concierge Membership Fast F&B SNS Storage Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Hub Culture Pavilions: Opening Late ‘08 Luxurious P2P working prototypes in Soho/Tribeca New York and West End London, opening in late 2008
    • User experience Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Ecommerce + social networks in real scenarios Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Collaborators HCP is working with Cisco for implementation on technology hardware, including wifi, routers, integrated communications and telepresence - a new technology that allows users to conduct face-to-face virtual meetings in real time. Cisco is the lead technology partner for the Pavilions. HCP is engaging with at&t for high density broadband to be installed to power the Pavilions at speeds up to 25x faster than traditional broadband. HCP is showcasing Apple equipment for in-house computer experience, projection and administration. HCP is working with TimeWarner Global Media to include product placement and content into the locations, delivered over the internet. HCP is working with Pompei A.D., one of the world’s leading retail and design firms, for brand experience and build-out on the Pavilions initiative. HCP is engaging with the C40 Cities group to offer environmental sustainability solutions to member cities, with special membership concessions on usage of the Pavilions. Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Development models 3 Development Models Private: owned and operated by HCP with revenue driven by membership, services Public: working with economic development leaders to build and run, share revenue Partner: embed Pavilion franchises into larger developer initiatives, own or share revenue 3 Development Types Venue: full scale flagship locations arriving in key urban centers, beginning in 2008 Niche: scaled down, easy access versions embedded in malls, hotels, office parks, 2009 Dock: branded product to embed with corporate partners, 2009 Global Capabilities Content: online integration, blue-chip partners, user generated content, live city-to city feeds, VOIP and broadband capabilities, unified inventory and outreach Community: over 4,000 global influentials already meeting at Hub events on all continents, with a network footprint of 12,000 active, 100,000 secondary. Over 100 corporate partners signing up for memberships. 8 Social Environmental Benefits Builds community at the local level Reduces emissions: less commuting, more collective working spaces. Social Causes and community service information included in content Showcase for environmentally sustainable materials, projects and ideas 8 Urban Economic Benefits Boosts connectivity and communications among diverse cultures “real world” solution to global travel and commuting challenges Enhances brand of the city as an innovation leader Helps workers by improving the social fabric of work Sustainability for citizens: integrated vision of work, community and life Carbon neutral? Carbon negative! Flexible efficiency, productivity gains for companies, individuals Connects local talent pool to global opportunity and collaboration Creates facility efficiencies of scale for globalizing businesses Delivers innovation to companies in search of ideas Drives economic value creation to nodal points Increases urban center foot traffic Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • SPEAKING SYNDICATION SALONS SECONDLIFE EXPERIENCES CONTENT 21ST CENTURY GLOBAL WEBSITE EVENTS COLLABORATION WORK/SOCIAL SPACES RING TONES SCENARIO VEN PLANNING NETWORKS Illuminate. Integrate. Elevate. KNOWLEDGE Hub Culture provides services to the world’s global urban BROKERAGE influentials through the provision of content, networks, experiences. CURATED Hub Culture is a collaborative network that activates the audience to achieve INTRODUCTIONS common goals, working as a knowledge brokerage agent on their behalf and co-opting stakeholder returns. This gives Hub Culture unique ability to produce, share and distribute knowledge, content and services to both the network and outside stakeholders. Book, website: 2002 Principal Offices: Bermuda (Founded Nov. 2005, IP,web) London (Founded Oct 2006, services) Affiliate offices: New York, San Francisco, Singapore, Hong Kong (2007) Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • P2P luxnets: your media 45000 Luxnets use social networks to identify and engage with an elusive global community. Instead of CPM advertising models and rising costs correlated to larger audiences, luxnets use networks to achieve audience scale and foster group activism. This same model can be applied to any social network. 40000 35000 30000 25000 Print Online 20000 Luxnet Participation cost 15000 10000 5000 0 audience 10,000 100,000 1,000,000
    • Grander Scale
    • Audience: Enlisted What is hub today? 5,000+ monthly unique visitors 80,000+ monthly page views 1.0 million+ hits in 2007 Global email distribution Feeds up to 100,000 Agent Members: Engaged 10,000 registered global urban influentials Icons: Observed 100,000 secondary network 5,000 CEOS finance media tech ngo political fashion trading luxury exec 1,000 global power elite Tracking the top 2,000 Primary hubs: London, NY, Hong Kong, Singapore, SF, LA, Miami, Paris, Berlin, Milan, Sydney, Tokyo, Delhi, Dubai, Melbourne, BA, Rio de Janeiro, Boston… Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • Strong Working Relationships: Globally Hub Culture has worked with many global brands over the years and has strong partners for the Pavilions project. Over 4,000 global VIPs and experts have been engaged at live events and roundtables. Hub Culture’s London office is based inside CNN (but held separately). QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor QuickTime™ and a are needed to see this picture. TIFF (Uncompressed) decompressor QuickTime™ and a QuickTime™ and a are needed to see this picture. TIFF (Uncompressed) decompressor TIFF (Uncompressed) decompressor are needed to see this picture. are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor QuickTime™ and a are needed to see this picture. TIFF (Uncompressed) decompressor are needed to see this picture. QuickTime™ and a QuickTime™ and a TIFF (Uncompressed) decompressor TIFF (Uncompressed) decompressor are needed to see this picture. are needed to see this picture. QuickTime™ and a QuickTime™ and a TIFF (Uncompressed) decompressor TIFF (Uncompressed) decompressor QuickTime™ and a are needed to see this picture. QuickTime™ and a are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor TIFF (Uncompressed) decompressor TIFF (Uncompressed) decompressor are needed to see this picture. are needed to see this picture. are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor QuickTime™ and a are needed to see this picture. TIFF (Uncompressed) decompressor QuickTime™ and a are needed to see this picture. TIFF (Uncompressed) decompressor QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. QuickTime™ and a QuickTime™ and a TIFF (Uncompressed) decompressor TIFF (Uncompressed) decompressor are needed to see this picture. are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.
    • contact For more information on these and other future scenarios, development of the Hub Culture pavilions, knowledge brokerage and content products please contact Hub Culture Services Ltd. 16 Great Marlborough Street London, W1F7HS United Kingdom t. +44 207 693 1106 f. +44 207 693 0965 m. +44 7974156458 info@hubculture.com http://www.hubculture.com Or arrange a face-to-face meeting at Hub Culture Resort, on Luxury Island in Second Life. Principal and Affiliate Offices: Bermuda London Hong Kong New York San Francisco Singapore The knowledge presented in this document is for the intended named recipient only and should not be passed, reproduced or distributed. All content and ideas presented in this document are the intellectual property of Hub Culture Ltd. Standard non-disclosure and confidentiality terms apply. © Hub Culture Ltd. 2002-2008 All Rights Reserved. Private and confidential, information provided under non-disclosure terms. © Hub Culture Ltd. 2002-2008 All Rights Reserved.