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SocialMedia.ie Training 2012
 

SocialMedia.ie Training 2012

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SocialMedia.ie Training 2012 SocialMedia.ie Training 2012 Presentation Transcript

  • SOCIAL MEDIA TRAINING
  • EXPERT TRAINING IN... Social Media Models Google + Social Media Influencers Pinterest Online PR Digital Video Business Blogging Mobile Media Facebook for Business Social Media Tools Twitter for Business Strategy Models LinkedIn Networking Monitoring, Management & Measurement
  • SOCIAL MEDIA MODELS SOCIAL MEDIA MODELS
  • SOCIAL BLOGS
  • BLOGGING PLATFORMS
  • IDENTIFY CONNECTORS &INFLUENCERS Social Media ‘connectors’ can influence their peers
  • ONLINE PRApproach influencers and getthem to share your messageto their large targetedaudiencesGenerate PR and editorialsabout your brand &campaigns
  • FACEBOOK MARKETING
  • TWITTER TOP TIPSReal Time communicationvia Web & mobile usingmax. 140 charactersSend Tweets to yourFollowers or DM (DirectMessages)Use their @username,#Hashtags and shortenedURLs (web addresses) andif they RT (Re-Tweet),maybe you will beTrending!
  • LINKEDIN NETWORKING • LinkedIn is the world’s largest professional network with over 120 million members in 200 countries. • 700,000 Irish Accounts • LinkedIn manages your online professional profile, connects you to trusted business contacts and helps you exchange knowledge, ideas, and business opportunities with a global network of professionals.
  • GOOGLE+ BASICS
  • PINTEREST –CREATE VISUAL STOREFRONTS
  • DIGITAL VIDEO – CONCEPTS & TIPS1. The Internet is Going Video2. Your Consumers Prefer Video3. Video is Cost Effective4. Video is Social5. Video Creates Emotion
  • MOBILE MEDIA TRENDS
  • SOCIAL MEDIA TOOLS Monitoring Measuring Managing
  • SOCIAL MEDIA DASHBOARDS&AUTOMATION TOOLS
  • HELP CHOOSE SOCIAL MEDIAMONITORING TOOLSWhether your goal is:Engagement or research?In-house or out-sourced?Sentiment analysis?Influencer analysis?Source targeting?Geographical targeting?Reporting requirements?Budget?
  • BOSS METRICS •Social Media Analytics •Digital & Social Media Audits •Digital Marketing Metrics Training
  • 10C’s STRATEGIC MODEL
  • OUR MANAGEMENT TRAINING STRATEGY TECHNOLOGY David McWeeney Conor Lynch Barry O´Sullivan
  • OUR SUPPORT TEAM
  • SOCIAL MEDIA SERVICES
  • CONTACT US• Phone: +353 (01) 906 0006• Email: team@socialmedia.ie• Office: Level 2, NDRC, Crane Street,The Digital Hub, Dublin 8• Web: www.socialmedia.ie www.bossmetrics.com• Twitter: @connector_ie / @socialmedia_ie/ @bossmetrics