SocalMedia.ie Training
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SocalMedia.ie Training

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The ever-changing, fast-paced digital world we all live in is creating huge challenges and opportunities for executives and entrepreneurs. SocialMedia.ie will teach you how to compete in the social ...

The ever-changing, fast-paced digital world we all live in is creating huge challenges and opportunities for executives and entrepreneurs. SocialMedia.ie will teach you how to compete in the social media world using the latest digital channels and techniques including blogs, Facebook, Twitter, LinkedIn and YouTube, and integrating these with your existing marketing efforts.

Our aim is to provide you with the practical knowledge and experience required to plan, implement and manage a comprehensive social media marketing strategy for your organisation.

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SocalMedia.ie Training SocalMedia.ie Training Presentation Transcript

  • SocialMedia.ie 11 th November 2011 SOCIAL MEDIA
  • Blogging
  • BLOGGING
    • There are 176,471,780 identified blogs as of 11 November 2011.
    • Top blogging platforms are WordPress, Blogger, Tumblr, Movable Type and Posterous.
  • Facebook
  • FACEBOOK
      • More than 800 million active users.
      • Average user has 130 friends.
      • Average user is connected to 80 community pages, groups and events.
      • Every month, more than 500 million people use an app on Facebook or experience Facebook Platform on other websites.
      • 92% of marketers are using Facebook and 75% plan on increasing their activity (Stelzner, 2011).
  • LinkedIn
  • LINKEDIN
    • LinkedIn is the world’s largest professional network with over 120 million members in 200 countries.
    • LinkedIn manages your online professional profile, connects you to trusted business contacts and helps you exchange knowledge, ideas, and business opportunities with a global network of professionals.
    • 71% of marketers are using LinkedIn with 71% (B2B) and 51% (B2C) planning to increase their activity (Stelzner, 2011).
  • Twitter
  • TWITTER
    • Approximately 200 million users
    • There are approximately 140 million tweets sent every day
    • 84% of marketers are using Twitter and 73% plan on increasing their activity (Stelzner, 2011).
  • Digital Video
  • DIGITAL VIDEO
    • YouTube is 2nd most popular global search engine
    • YouTube has over 3 billion views per day
    • YouTube averages 15 minutes viewing per person
    • 77% of marketers plan on increasing their use of YouTube and video marketing. (Stelzner, 2011)
  • Mobile Media
  • MOBILE MEDIA
    • More than 350 million active users currently access Facebook through their mobile devices
    • More than 475 mobile operators globally work to deploy and promote Facebook mobile products
    • Mobile applications market is expected to be worth $9.5bn by 2014 and 50% of mobile users will have 3G (Band, 2011).
  • Email – team@socialmedia.ie Mobile – 086 811 8833 Twitter - @connector_ie Web Sites: www.socialmedia.ie www.connector.tv www.connector.ie CONTACT US