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Page Layout And Design Principles
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Page Layout And Design Principles

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Page Layout And Design Principles Page Layout And Design Principles Presentation Transcript

  • Design Principles
  • • Vision.— To be able to ______________and then to toss it around in your head (objects, tones, shapes, colors — everything around you). • Imagination.— To be able to ____________ effectively, i.e. brainstorm the idea and bring it to a state where it can work. • Judgment.— To be able to _______ the idea's value and correct place and use, i.e. limitations always arise after you come up with an idea.
  • • Balance • Contrast • Harmony • Variety • Action
  • • This is the result of an ____________of one or more elements in the design so that visually, they _______ each other.
  • Contrast can be added in the design by changing the:
  • Harmony is the opposite of contrast and relates to the unity of all parts in the design. A layout can contain harmony of:
  • • The introduction of variety will give to the layout.
  • • Action refers to the principle that governs the from one part of a design to another.