Where Content Goes to Die - An ExactTarget Connections Presentation by Chris Baggott at Compendium

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ExactTarget Connections 2012 B2B Content Marketing Panelist Chis Baggott walks through the various places content hides within your organization and how to uncover and deploy that content into your content marketing strategy. Learn from examples from marketing leaders.

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  • http://blog.exacttarget.com/
  • http://www.indium.com/blogs/
  • http://blog.walkerinfo.com/
  • http://www.bitwisesolutions.com/about-bitwise/resources/blog/
  • These are screenshots of emails Chris received – so, you’ll have to work from these screen shots… 
  • These are screenshots of emails Chris received – so, you’ll have to work from these screen shots… 
  • These are screenshots of emails Chris received – so, you’ll have to work from these screen shots… 
  • http://www.mountztorque.com/blog/
  • Cvent’sFacebook page
  • Indium’s Facebook Page
  • These can be completely recreated – just as long as they show they general shape
  • These can be completely recreated – just as long as they show they general shape
  • Where Content Goes to Die - An ExactTarget Connections Presentation by Chris Baggott at Compendium

    1. 1. Where Content Goes to Die CHRIS BAGGOTT @ChrisBaggott @Compendium
    2. 2. Un-indexed Content: Un-indexed Content:Send it back the other way Send it back the other way
    3. 3. •••

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