SlideShare is now on Android. 15 million presentations at your fingertips.  Get the app

×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Calculating ROI on Blogging

by on May 28, 2009

  • 2,873 views

A comprehensive look at measuring the sales funnel that exists in blogging when utilizing blogging as an SEO strategy to acquire inbound marketing leads or ecommerce conversions....

A comprehensive look at measuring the sales funnel that exists in blogging when utilizing blogging as an SEO strategy to acquire inbound marketing leads or ecommerce conversions.

It's essential that marketers don't simply look at the big picture or overall conversion rate - they need to break up the funnel into steps and measure each step independently so that they can act independently on the results.

Statistics

Views

Total Views
2,873
Views on SlideShare
2,846
Embed Views
27

Actions

Likes
3
Downloads
0
Comments
0

4 Embeds 27

http://blogging.compendiumblog.com 17
http://www.slideshare.net 6
http://blog.compendium.com 2
http://www.compendium.com 2

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
Post Comment
Edit your comment

Calculating ROI on Blogging Calculating ROI on Blogging Presentation Transcript