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SRA Conference backchannel summary

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  • 1. Social Research Association Annual conference 10th December 2012Backchannel summary• 2 accounts were used for reporting; @TheSRAOrg primarily for programme announcements and the social reporting from @commutiny. The purpose of using a professional live-tweeter with specialist sector profile and knowledge was to produce a higher-value online conversation through relevance of audience and subsequent retweets to extended networks rather than aim for huge numbers of impressions.• Highlights from the twitterstream have been collected on Storify: http://storify.com/commutiny/social- research-in-the-digital-age• More than 541 tweets were sent using #SIAAlaunch by over 75 people. Live coverage accounted for over two thirds of tweets; the remainder were conversational or sharing/signposting (retweets).• Most active participants:• 42 twitter accounts have been grouped into a list https://twitter.com/commutiny/sraconf12 for easy reference and future engagement amongst participants. roxanne@commutiny.org.uk December 2012
  • 2. • Network maps show the most active tweeters for the event, related hashtags and influencers http://mentionmapp.com/beta/classic/index.php#hashtag-sraconf http://hawksey.info/tagsexplorer/?key=tV7FT9wR5MVfztxGhv6HLEQ&sheet=oaw roxanne@commutiny.org.uk December 2012