Digital realtor 1

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A social media training presentation delivered to REALTORS in Calgary, Alberta, Canada spring 2010.

Published in: Real Estate, Business, Education
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Digital realtor 1

  1. 1. Digital Realtor 1 May 26, 2010 by Doug Lacombe, MBA
  2. 2. Is it right for me?
  3. 3. Does SM fit your business?
  4. 4. Social media basics
  5. 5. Social Media Adoption Curve • collabora&on   • rela&onships   • par&cipa&on   • broadcast   • take  value  →  add  value   • observa&on   • educa&on   • 1-­‐way  →  2-­‐way   • social  media  experience   • November  2008  
  6. 6. The social media BUMPP •  Brand •  Understand •  Monitor •  Policy •  Participate
  7. 7. Strategic framework
  8. 8. Questions? Doug Lacombe doug@communicatto.com

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