Delivered to Singapore's Ministry of Education on April 13, 2011. Focus is on social media: Singapore's media landscape, real-time communication and expectations, and cloud computing. Student examples at end.
17. “A lot of this [interaction] is about speed
and how fast customers can respond. And
just as powerful, how fast can a business
respond to the customers? It speeds the
pace at which a relationship deepens
between the business and customer.”
- Paul Greenberg, CRM expert
18. “The era of Web 2.0 is raising the bar
on our collective expectations for
information access, service levels and
customer experience.”
- Mike Murphy, Information Management
19. Fortune 100 Websites
68%
Companies experienced
drop in traffic to
corporate website
-23.02%
Average decline
from 2009
through 2010
Webtrends Report, March 17, 2011
20. People everywhere They are
are communicating communicating
around their similar continuously with
interests mobile technology
The future is social
Conversations are
business…and IBM
rapidly migrating
values this as
from websites to
eventually being a
social networks
$100billion industry
21. What Does it Mean for Education?
• Learning becomes
woven into the fabric of
everyday life
• Here-and-now learning
rather than scheduled
study and exams
• Active and continuous
knowledge construction
by learners—digital
literacy