Delivered to Singapore's Ministry of Education on April 13, 2011. Focus is on social media: Singapore's media landscape, real-time communication and expectations, and cloud computing. Student examples at end.
“A lot of this [interaction] is about speedand how fast customers can respond. Andjust as powerful, how fast can a businessrespond to the customers? It speeds thepace at which a relationship deepensbetween the business and customer.” - Paul Greenberg, CRM expert
“The era of Web 2.0 is raising the baron our collective expectations forinformation access, service levels andcustomer experience.” - Mike Murphy, Information Management
Fortune 100 Websites68% Companies experienced drop in traffic to corporate website-23.02% Average decline from 2009 through 2010 Webtrends Report, March 17, 2011
People everywhere They areare communicating communicatingaround their similar continuously with interests mobile technology The future is social Conversations are business…and IBM rapidly migrating values this as from websites to eventually being a social networks $100billion industry
What Does it Mean for Education? • Learning becomes woven into the fabric of everyday life • Here-and-now learning rather than scheduled study and exams • Active and continuous knowledge construction by learners—digital literacy