Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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Wanna do ecommerce marketing better, acquire users faster & produce killer content for your estore? use these social tools, platforms and tips to kick major bottoms of your competitors. A deck from IRCE 2014, Chicago by an ecommerce author Yulia V Smirnova of "Grow & Scale Your Online Store To Profit." Get your copy with more tools on Amazon.

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Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

  1. 1. 24  Social  Listening  Tools,   Tips  &  Hacks  To  Enhance   Marketing  for  eCommerce   Entrepreneurs with  Yulia  V  Smirnova,   ecommerce  marketer  &  author   Bit.ly/cb2014bk
  2. 2. Bit.ly/cb2014bk 4  Use  Cases  of  Social   Platforms 1  Competitive Analysis 2  Conversation Monitoring 3  Campaigns Management 4  Content & Influencer Discovery Publishing
  3. 3. Bit.ly/cb2014bk Competitive  Analysis   1.  Rival IQ o Social 2.  Compete o  Traffic, KWs, new tech, campaigns 3.  Keyhole.co o Social campaigns & influencers
  4. 4. Bit.ly/cb2014bk Rival  IQ
  5. 5. Bit.ly/cb2014bk Rival  IQ
  6. 6. Bit.ly/cb2014bk Rival  IQ
  7. 7. Bit.ly/cb2014bk Rival  IQ
  8. 8. Bit.ly/cb2014bk Rival  IQ
  9. 9. Bit.ly/cb2014bk Keyhole.co
  10. 10. Bit.ly/cb2014bk Keyhole.co
  11. 11. Bit.ly/cb2014bk Keyhole.co
  12. 12. Bit.ly/cb2014bk Compete  
  13. 13. Bit.ly/cb2014bk Compete  
  14. 14. Bit.ly/cb2014bk Compete  
  15. 15. Bit.ly/cb2014bk Conversations  Monitoring 1.  Visible Technologies (000K/3K per m) 2.  Radian 6 (up to 1K per m) 3.  Talkwalker (offers 30 day free trial) 4.  Spreadfast 5.  Viral Heat 6.  KonnectSocial 7.  Social Apps HQ 8.  HooteSuite
  16. 16. Bit.ly/cb2014bk DEMO  
  17. 17. Bit.ly/cb2014bk See  more  at   CommerceBrain.com/blog 1.  Scoop 2.  Swayy 3.  BuzzSumo (free) 4.  HooteSuite 5.  Keyhole.co (influencer & hashtags)
  18. 18. Bit.ly/cb2014bk Why? ①  Create content that is popular, trends ②  Align with your audience interests & current attention ③  Have vibrant pipeline of creative campaigns ④  Know when they are more open to your offers
  19. 19. Bit.ly/cb2014bk Too  Busy  To  Do  So?   ü Get it all in one book on AMZN •  over 200 tips from eCommerce entrepreneurs to grow your online store •  Special discount $10 off print copy 48 hrs. only (you get 2 emails with last with the code, see next slide what I mean) ü bit.ly/1nuHYkU
  20. 20. Bit.ly/cb2014bk Once  you  clicked  bitly  link 1 2 3 bit.ly/ 1nuHYkU  

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