From Codeto CompanyJoe ColopyCEO of Bronto
MarketingAutomation    for             1,000+          9 Years             Organizations   in BusinessCommerceSoftware    ...
In Principio...
Lesson 1
Lesson 2
peace corp teaching pictureLesson 3
peace corp teaching pictureLesson 4
Lesson 5
Lesson 6
Lesson 7
Lesson 8
Lesson 9
Lesson 10
Ten Lessons
Ten Lessons1. “Karate Kid” Experiences
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Y...
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Y...
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Y...
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Y...
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Y...
Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Y...
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NCSU Computer Science -- "From Code to Company"

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Joe shares lessons learned in building a company out of his spare bedroom ten years ago to a successful award-winning software company – entirely bootstrapped without any outside capital. Today, Bronto Software employs over 120 people in over 20,000 square feet on the American Tobacco Campus in nearby Durham. Bronto was recently named as NCTA’s Software Company of the Year and as a TBJ Best Place to Work.

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  • ** Fidelity Investments: Leadership in Technology.\n** Executive Speakers Series\n** From Code to Company: Bronto Software\n** Tuesday, January 17 @ 6pm\n** 1231 EB2\n\n* Introduce self ... \n* Provide structure: (1) bronto (2) path to durham\n
  • * Walk through each section\n* Explain business in detail\n
  • \n
  • Live “Karate Kid” experiences\nhttp://www.youtube.com/watch?v=ci38TBUroKY\n
  • Cut your burn rate\n
  • Get Technical or go home (or get technical co-founder\n
  • ideas are cheap and change. execution is everything. iterate. iterate. iterate.\n
  • embarrass yourself but launch\n
  • prajna - Pranja – the ruthless ability to see things as they are versus how you would hope or wish them to be…\n\nseth godin’s book in linchpin ... “successful people are able to see the threads of the past, the threads of the future and untangle them into something manageable.”\n\n
  • indigestion is worse than starvation\n
  • different games at different times\nstep 0 ... searching for an idea\nsteps ... basic business model, prototype\nsteps ... helpers\nsteps ... small teams\nsteps ... leaders\nsteps ... regions ...\n
  • Previous experience helps\n
  • build a company ... not a transaction ... not a feature.\n
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  • if you are really lucky, you can have something that you are proud of. make a difference in people’s lives\n
  • NCSU Computer Science -- "From Code to Company"

    1. 1. From Codeto CompanyJoe ColopyCEO of Bronto
    2. 2. MarketingAutomation for 1,000+ 9 Years Organizations in BusinessCommerceSoftware American -as-a- 125+ TobaccoService Employees Based
    3. 3. In Principio...
    4. 4. Lesson 1
    5. 5. Lesson 2
    6. 6. peace corp teaching pictureLesson 3
    7. 7. peace corp teaching pictureLesson 4
    8. 8. Lesson 5
    9. 9. Lesson 6
    10. 10. Lesson 7
    11. 11. Lesson 8
    12. 12. Lesson 9
    13. 13. Lesson 10
    14. 14. Ten Lessons
    15. 15. Ten Lessons1. “Karate Kid” Experiences
    16. 16. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate
    17. 17. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home
    18. 18. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.
    19. 19. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Yourself ... but Launch!
    20. 20. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Yourself ... but Launch!6. Prajna!
    21. 21. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Yourself ... but Launch!6. Prajna!7. Indigestion is Worse than Starvation
    22. 22. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Yourself ... but Launch!6. Prajna!7. Indigestion is Worse than Starvation8. Different Games for Different Times
    23. 23. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Yourself ... but Launch!6. Prajna!7. Indigestion is Worse than Starvation8. Different Games for Different Times9. Rhyming Experiences
    24. 24. Ten Lessons1. “Karate Kid” Experiences2. Cut Your Burn Rate3. Get Technical or Go Home4. Be Ready to Change.5. Embarrass Yourself ... but Launch!6. Prajna!7. Indigestion is Worse than Starvation8. Different Games for Different Times9. Rhyming Experiences10. Know What You Are Building
    25. 25. Thank You! Questions?
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