Getting Started With Twitter

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An introduction to Twitter to the members of the Joseph Project (http://workmatters.org/the_joseph_project/)

An introduction to Twitter to the members of the Joseph Project (http://workmatters.org/the_joseph_project/)

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  • 1. Getting Started With Twitter A practical guide March 24, 2010 SocialMediaRevolutionary.com
  • 2. Overview  Why Twitter?  Things to do on Twitter  Sign up for Twitter  Set up profile  Common actions  Getting organized  Get followers  Dos and Don’ts 2
  • 3. Why Twitter?  Instead of Facebook/LinkedIn/MySpace  Because:  Fast – Only 140 characters  Interesting people talk there  Fun!  Sharing interesting information draws followers. More followers mean more reach and more influence.  Connect with people you wouldn’t normally meet  Public – what you talk about is picked up by search engines 3
  • 4. What Do You Want To Do On Twitter?  Build personal brand  Find friends with similar interest  Show your expertise  Drive traffic to my business  Find new readers for my blog  Share my passion  Communicate what I’m working on with colleagues  Meet my future wife/husband 4
  • 5. Sign Up For Twitter  Go to Twitter.com and click the Join the conversation! Box  Select a username  Use the shortest version of your name possible (ccondray vs. collincondray) to free up more space in Tweets.  Avoid underscores (reduces retweets)  Find connections in your email http://twitter.com/invitations 5
  • 6. Set up your profile  Name – Use your real name  Location – Can help other local people find you  Web – For longer posts try using Posterous or Tumblr  Bio – Should be related to your goal  Picture –use a real picture. Gives you a human face that’s easier to relate to. 6  Design – Change from the default one to make you unique
  • 7. Common Actions @ Replies DMs  Tweet - Individual messages  Messaging Other people  @ Reply - Public  Direct Messages - Private  RT – Retweet  #hashtags  Trending News – #nwastorms  Lists – groups of 7 related users
  • 8. Organizing Your Activity With Hootsuite  Post to all major social media networks from one place (Twitter, Facebook, etc.)  Organize using Twitter lists based on location, topic, personal friends, etc.  Set tweets to be posted during the day when more people might see it 8
  • 9. Link with other networks  Facebook  LinkedIn (or by using the #in tag) 9  Others: MySpace
  • 10. Adding Relevant Followers  Mr Tweet.com  Twello.com 10
  • 11. Now that I’ve got it, what do I do?  Tweet, often and honestly.  Follow friends and interesting people  Don’t Tweet just because you want more followers!  Show people cool stuff.  Re-tweet – share other people’s knowledge  Respond to questions in your area of expertise  Block annoying people and spammers and move on  Use hashtags to organize your content 11
  • 12. Monitor How You Are Doing 12
  • 13. Cool Twitter Tricks  Link Shorteners – bit.ly, is.gd, tinyurl.com  Bit.ly lets you see how interesting your links are to other users  Post pictures or videos with sharing services (TweetPhoto.com, TwitPic.com,Yfrog.com)  Twitterfall (watch this during your favorite sports event)  Keep up with trends – WhatTheTrend.com 13
  • 14. Do’s and Don’t  Do  Fill out your profile completely  Be interesting  Answer questions  Follow interesting people  Don’t  Talk just about yourself. Help others. 14
  • 15. Dos and Don’ts  Don’t just say what you’re doing “I’m having breakfast” or “I’m looking for a job.”  Do show a picture of your breakfast or a link to an interesting article about job hunting.  Other things that can make a Tweet more interesting  Picture (Cute kids are better than actual content)  Link to a website or news story with interesting content  Location sharing (Check out Foursquare, Gowalla, Whrrl, and the mobile version of Twitter for bonus points) 15
  • 16. Homework  Follow me at @ccondray, I’ll put you in a Joseph Project group and I’ll tell people to follow you 16
  • 17. Thank you! Collin Condray Twitter.com/ccondray SocialMediaRevolutionary.com collin@SocialMediaRevolutionary.com