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Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
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Blue Zoo Websites Internet Marketing Overview

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A brief overview of why organizations need a website and how Blue Zoo Websites can help.

A brief overview of why organizations need a website and how Blue Zoo Websites can help.

Published in: Business
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Transcript

  • 1. Internet Marketing Overview
  • 2. Who we are – Collin Condray  15 years experience in web development  Web developer  Programmer  Retail data analysis for multi- billion dollar companies (3M and Tyson)  Social media marketing  Agency experience with Collective Bias and Saatchi X  Local speaker at University of Arkansas, JBU, & Webster University
  • 3. Who we are – Eric Huber  20 years as a graphic designer for both small businesses and Fortune 500 companies  Marketing, advertising, and graphic design for small businesses  Award winning designer  Instructor for the New Design School
  • 4. Where do people start their search for products and services?  Yellow pages/Yellow Book?  Google It!  Can't be found in Google without a web presence
  • 5. Facebook Fan pages can do a lot  Great complement  Limited customization and functionality  Privacy
  • 6. Why do you need a website?  Hub of online presence  Control - You can do what ever you want on it  Features  Content  Keep off offensive comments (if you wish)
  • 7. Website Design/Development  WordPress CMS  We set it up and train you.  You maintain the content.  Don't have to call us every time you need a change
  • 8. Do It Yourself Option  Automated Design Monkey  Codified the standard questions we ask clients  Interim step to get your presence up and a basis for future expansion  Presence is important for SEO
  • 9. Custom Design/Development  Gives you more options  eCommerce  Social Media  Web analytics
  • 10. Weapons of Choice  Text – Blogs or Twitter  Audio – Podcasts  Video - YouTube 12
  • 11. Social Media  Setup and customize assets  Connect to your website as a hub  Gets you started with initial followers  Location based service
  • 12. Digital Media  Facebook and Google ads  A/B Testing
  • 13. Google Analytics  Who is visiting  How you are being found  What content do they find useful
  • 14. SEO  Content  Links  Velocity
  • 15. How We Can Help  Create a site if you don’t have one  Update the design of an existing site  Integrate new features like Social Media

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