Internet Marketing Overview
Who we are – Collin Condray
 15 years experience in web
development
 Web developer
 Programmer
 Retail data analysis f...
Who we are – Eric Huber
 20 years as a graphic
designer for both small
businesses and Fortune
500 companies
 Marketing, ...
Where do people start their search
for products and services?
 Yellow pages/Yellow
Book?
 Google It!
 Can't be found in...
Facebook Fan pages can do a lot
 Great complement
 Limited customization and
functionality
 Privacy
Why do you need a website?
 Hub of online presence
 Control - You can do what ever you want on it
 Features
 Content
...
Website Design/Development
 WordPress CMS
 We set it up and train
you.
 You maintain the
content.
 Don't have to call ...
Do It Yourself Option
 Automated Design
Monkey
 Codified the standard
questions we ask clients
 Interim step to get you...
Custom Design/Development
 Gives you more options
 eCommerce
 Social Media
 Web analytics
Weapons of Choice
 Text – Blogs or Twitter
 Audio – Podcasts
 Video - YouTube
12
Social Media
 Setup and customize
assets
 Connect to your website
as a hub
 Gets you started with
initial followers
 L...
Digital Media
 Facebook and Google ads
 A/B Testing
Google Analytics
 Who is visiting
 How you are being found
 What content do they
find useful
SEO
 Content
 Links
 Velocity
How We Can Help
 Create a site if you don’t have
one
 Update the design of an
existing site
 Integrate new features lik...
Blue Zoo Websites Internet Marketing Overview
Blue Zoo Websites Internet Marketing Overview
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Blue Zoo Websites Internet Marketing Overview

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A brief overview of why organizations need a website and how Blue Zoo Websites can help.

Published in: Business
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Blue Zoo Websites Internet Marketing Overview

  1. 1. Internet Marketing Overview
  2. 2. Who we are – Collin Condray  15 years experience in web development  Web developer  Programmer  Retail data analysis for multi- billion dollar companies (3M and Tyson)  Social media marketing  Agency experience with Collective Bias and Saatchi X  Local speaker at University of Arkansas, JBU, & Webster University
  3. 3. Who we are – Eric Huber  20 years as a graphic designer for both small businesses and Fortune 500 companies  Marketing, advertising, and graphic design for small businesses  Award winning designer  Instructor for the New Design School
  4. 4. Where do people start their search for products and services?  Yellow pages/Yellow Book?  Google It!  Can't be found in Google without a web presence
  5. 5. Facebook Fan pages can do a lot  Great complement  Limited customization and functionality  Privacy
  6. 6. Why do you need a website?  Hub of online presence  Control - You can do what ever you want on it  Features  Content  Keep off offensive comments (if you wish)
  7. 7. Website Design/Development  WordPress CMS  We set it up and train you.  You maintain the content.  Don't have to call us every time you need a change
  8. 8. Do It Yourself Option  Automated Design Monkey  Codified the standard questions we ask clients  Interim step to get your presence up and a basis for future expansion  Presence is important for SEO
  9. 9. Custom Design/Development  Gives you more options  eCommerce  Social Media  Web analytics
  10. 10. Weapons of Choice  Text – Blogs or Twitter  Audio – Podcasts  Video - YouTube 12
  11. 11. Social Media  Setup and customize assets  Connect to your website as a hub  Gets you started with initial followers  Location based service
  12. 12. Digital Media  Facebook and Google ads  A/B Testing
  13. 13. Google Analytics  Who is visiting  How you are being found  What content do they find useful
  14. 14. SEO  Content  Links  Velocity
  15. 15. How We Can Help  Create a site if you don’t have one  Update the design of an existing site  Integrate new features like Social Media
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