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Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
Visual Communication
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Visual Communication

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Visual Communication Overview

Visual Communication Overview

Published in: Education, Technology, Design
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  • 1. Kuliah 3 Proses Komunikasi Oleh Coky Fauzi Alfi cokyfauzialfi.wordpress.comVisual Communication
  • 2. Topics• Define: Visual Communication• History of Visual Communication• Visual Communication Nodes• Visual Communication Model• Advantages and Disadvantages
  • 3. "The more you see, the more you know.“ ― Aldous Huxley
  • 4. Define: Visual Communication
  • 5. Visual communication is the communication ofideas through the visual display of information.Primarily associated with two dimensionalimages, it includes:art, signs, photography, typography, drawingfundamentals, color and electronic resources.Recent research in the field has focused on webdesign and graphically oriented usability.
  • 6. History of Visual Communication
  • 7. Rocks and Caves
  • 8. Cave Paintings
  • 9. Petroglyphs
  • 10. Geoglyphs
  • 11. Ideograms
  • 12. Chinese
  • 13. Sumerians
  • 14. Ancient Egyptians
  • 15. The Alphabet
  • 16. The Phoenician
  • 17. The Greeks
  • 18. The Romans
  • 19. The Art of the Book
  • 20. Celtic Manuscripts
  • 21. Ottonian manuscripts
  • 22. Carolingian manuscripts
  • 23. Romanesque manuscripts
  • 24. Gothic manuscripts
  • 25. The Printing Press
  • 26. Movable type
  • 27. Incunabula
  • 28. The Master of Type
  • 29. Renaisance Painting: Sandro Boticelli(1445 - 1510)
  • 30. Leonardo da Vinci: engineering sketch
  • 31. The Renaisance Book
  • 32. Cyclopedia
  • 33. The Mercator Atlas
  • 34. Breaking the Grid
  • 35. Lithographic stones
  • 36. Photography
  • 37. Posters
  • 38. The Avantgarde
  • 39. Constructivism
  • 40. Futurism
  • 41. Dadaism
  • 42. Bauhaus
  • 43. Destijl
  • 44. The Modernists
  • 45. Art Deco
  • 46. Information Graphics
  • 47. Swiss Style
  • 48. The Computer
  • 49. Deconstructivist
  • 50. Web Design
  • 51. Processing
  • 52. Data visualisation
  • 53. 3D
  • 54. User interface design
  • 55. Visual Communication Nodes
  • 56. Visual intelligence/ Visual Graphic design/Cognition/ literacy AestheticsPerception Visual Visual culture/Visualization/ Visual rhetoric/Creativity Communication Visual semiotics Professional performance: Photography/Film/Video/Internet/ Mass media/Advertising/PR
  • 57. Visual Communication Model
  • 58. Common Interest Meaning M1 M2 Encoder Decoder Film/TV/ Film/TV/ Images Noise Images Generated Received Decoder EncoderBehavioral Changes Meaning Behavioral Changes And Beyond the Message Common Interest
  • 59. Advantages and Disadvantages
  • 60. Advantages• Transcends language barriers• Attention getting• Ability to pick up information while in a passive state of listening• It seems to be trustable
  • 61. Disadvantages• Imprecise & difficult to convey complex ideas• Except for pictures/symbols, it can only communicate for limited distances, and only in the present moment• Often cannot transmit factual information• Is open to multiple interpretations -- easy to misread• Can possibly distract from the original intent of the message
  • 62. What Makes Good Visual Communication?• Clear• Readable• Says only one thing• Stays on the subject• Important• Interesting• Simple• Accurate
  • 63. © 2011cokyfauzialfi.wordpress.comWhat’s Your Message?

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