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Going digital with the deerstalkers
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Going digital with the deerstalkers

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Presentation to NZ Deerstalkers Association, July 2012. www.deerstalkers.org.nz

Presentation to NZ Deerstalkers Association, July 2012. www.deerstalkers.org.nz

Published in: Business, Technology

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Transcript

  • 1. G o in g D ig it a l w it h t h e NZDA Cody Rapley – Web Designer www.codyrapley.com
  • 2. What I do• Have been building websites for 5 years• Wellington based, but working all over NZ• I offer a total digital marketing website solution• Work includes small & medium businesses, non-profits, corporate
  • 3. My Hunting Background
  • 4. Working with the NZDA• Updating Deerstalkers’ website• Keeping information up to date• Facebook and social media• Design and branding
  • 5. Visual update
  • 6. Submission Forms • Easy to use • Increase participation • Low cost
  • 7. Engagement
  • 8. Social Media - Facebook• 58.8% of New Zealanders use Facebook• 170,000 Big game hunters?• Still a work in progress• Engage with new audiences – young / junior members
  • 9. Facebook pages • NZDA page ~100 Fans • Ban-Heli Hunting page ~60 Fans
  • 10. What’s next?• Develop facebook engagement more• Quick and effective public response to issues• Continue developing the public side of our website• More low level engagement, ‘photo of the week’ on facebook for example• Further increase participation in submissions through online forms
  • 11. …and introducingN ZD A B ra nc h Get yourb s i t e s W e club online
  • 12. Go digital with your club
  • 13. Key Benefits• Easy setup• Keep in touch with members• Can transfer existing website• Get your club found on the net• Increase membership• Professional designed
  • 14. Enquire about getting a website • Contact Cody direct, • cody@codyrapley.com • 0800 844 652
  • 15. Thanks• PowerPoint available on slideshare.com• Video: youtube.com/users/NZdeerstalkers
  • 16. References:• Social Media stats – Auckland University: http://www.psych.auckland.ac.nz/webdav/site/psych/shared/about/ourrese• Hunter numbers – Lincoln University: http://researcharchive.lincoln.ac.nz/dspace/bitstream/10182/2128/3/LEaP