BI Is For the Business


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For technologists, SQL Server 2012 is a treasure trove of technical goodies. A quick web search reveals a growing body of technical content detailing these technical goodies in great detail. But is someone from the business community where to ask you the question: “what’s in SQL Server 2012 for me?”, how would you respond? This session focuses on the business context for one of the key facets of this platform: Business Intelligence. The session covers common business challenges and how BI features within SQL Server and BI tools address these challenges. Session attendees will gain insight in these features and tools that enable real business users (not just over-achieving, tech savvy power users) to answer their own business questions.

Chuck Whittemore is a Lead Business Consultant for Magenic Inc, with specialized knowledge in business intelligence, business performance management and SharePoint® as a business solution platform. Chuck has a hybrid skill set given his extensive background and experiences, and is equally comfortable with both business and technical aspects of technology-based solutions. Chuck has proven experience in bridging challenging business opportunities with effective business solutions. Chuck leverages techniques such as envisioning, road mapping and solutioning to identify, prioritize and develop business solutions that are uniquely designed for each client.

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BI Is For the Business

  1. 1. BI is for the BusinessLunch PresentationCode Mastery Minneapolis – BI TrackChuck WhittemoreMagenic Lead Business 1
  2. 2. Impressive Array of Technical TopicsBusiness Intelligence Track Windows 8 Development TrackUsing SSRS Reports with SSAS Cubes Introduction to the WinRT API Data Access and AsynchronousBI with xVelocity In-Memory Analytics Programming for Windows Store AppsEnabling and Managing the BI Stack in Implementing Windows 8 Design PrinciplesSharePoint 2010Data Mining with the Tools You Already Game Development in Win8Have 2
  3. 3. That’s great, but…• Your business customers really don’t care• They pay attention to their pressing business challenges• They have an insatiable appetite for answers• They’ve grown impatient waiting for solutions 3
  4. 4. Data CollaborationBusiness Challenges Data Nebula 4
  5. 5. Device to discover hidden insight… 5
  6. 6. Business IntelligenceBI Characteristics• Discovered insight• Strategic innovation• Tactical implementationSuccessful business intelligence solutions enable users to continuallydiscover patterns in their data that are difficult and expensive to find without BI 6
  7. 7. BI Toolset 7
  8. 8. BI Client ToolsExcel The ubiquitous and familiar data analysis tool has evolved to become the de facto BI interfacePowerPivot Enables users to build relationships between different data sources, publish PowerPivot workbooks to SharePoint, and be utilized by other BI tools such as Power View for enriched analysisPower View Provides business users with an interactive data exploration, visualization, and presentation experience 8
  9. 9. So, what’s in BI for Business? 9
  10. 10. BI Usage 10
  11. 11. Bottom Line• Answers business questions in a timely, accurate and cost effective manner• Bridges business strategy with daily activities in innovative and unprecedented ways 11
  12. 12. But that’s not the whole story, is it?• The rest of the story is about YOU• Learn and master BI tools and capabilities• Understand your company/client’s business• Take on the challenge to solve difficult problems• Embrace the ability for business users to answer their own questions• Leverage the power of partnership 12
  13. 13. Thanks for your attention!More information can be found in The Business Side of SQL Server 2012 blog: can be contacted at 13