The Automotive Industry Descends onConsumer Electronic Show (CES) January 2013Please visit www.autotechinsider.com as ourCES 2013 Report will be available 1-21-12Once again the automotive industry will pay homage to consumer electronics technologyby recognizing CES as the biggest event on the calendar. According to the ConsumerElectronics Association (CEA) the organizer of CES, there will be a record number ofautomotive industry companies at this year’s show: Audi, Chrysler, Ford, GeneralMotors, Hyundai, Kia and Subaru will join more than 110 automotive tech companiesdisplaying their technologies and services. Importantly the key infotainment suppliers,such as Delphi will increase their on-the-floor presence. Why this emphasis onautomotive, because according to the CEA “sales of factory-installed vehicle technolo-gies will increase by 11.3 percent in 2013 to nearly $8.7 billion.” The connected car isthe revenue growth area as defined by mobile apps, infotainment, OnStar, Ford SYNCand now new V2V safety applications.Accordingly there will be an increased number of automotive focused technical sessions:Connect2Car:Optimizing the Connected Driver Experience SuperSession and the In-Vehicle Technology Conference Track that includes panels titled: • Are Automakers Running the Aftermarket Off the Road? Our Dave McNamara of Autotechinsider.com will be a panelist • Dashboard Tech: Five Hot Trends Coming Down the PikeWe agree that all mobile and consumer technology will end up in our cars. Here are afew Techzones we must visit with convergence in mind: Specifically auto focused, are the GoElectricDrive TechZone, which will showcase electric drive technologies, products and services for homes, and public facilities. The Safe Driver TechZone will focus on technologies that help drivers to use their in-vehicle electronics responsibly. The Digital Health and Fitness zone will be 25% larger with 41 exhibitors. The Robotics Tech Zone will grow to include 22 exhibitors.Expect several vehicle demonstrations of new technology showing what is possibletoday. For example, the QNX CAR application platform will be showcased, a full-featured infotainment ecosystem advantages with automotive-grade reliability, featuringand supporting seamless mobile and car integration, in-vehicle app stores, third-partyapp SDK, and software update, HTML5, cloud services, and social media, andimportantly user interface personalization for customers, OEMs, and app developers.The 2013 CES will offer the largest gathering and broadest range of apps in the world,from manufacturers, software providers and other developers.Expect to see new display technologies, such as LED LCDs applied to automotive dashboards. Other technologies to watch is 3D printing and ePayment/mobile paymentapplications. A wide arrange of tablets, which according to the CEA market researchnext to a smartphone is the Christmas gift of choice.
Consumer Electronics to see: More Tablet and Smartphone technology,Entertainment and Cloud Based ServicesThe future of TV will be unveiled at CES 2013, as if we thought HD TV was it. What istermed Ultra-HD, which quadruples the resolution of existing HD TVs, is here. Both 4Ktechnology displays with more than 8 million pixels of resolution and 8K with more than33 million pixels will be show cased by leading manufacturers Samsung and LG. Apple will of course have its impact on CES, but expect Google/Android and cloud based services to steal the show. Microsoft will be highlighting their latest “Surface” line of products. We anticipate displays that highlight a variety of applications. With the increased focus on connectivity, Qualcom has captured the pre-‐show keynote spot from Microsoft. Don’t miss the Telematics Update CTS to hear from and meet the Industry Insiders The automotive and supplier leadership and industry insiders will again unit upon one day before CES at the Telematics Update – Consumer Telematics Show. “Leaders and trendsetters from the consumer telematics industry will unite in Las Vegas on Jan 7, 2013, one day before International CES, to discuss how to create a dynamic IVI and HMI system to satisfy the consumer’s demand for a cutting edge, seamless driving experience.” Thank you for your interest in Autotechinsider and our reports Dave McNamara