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Values: Ethics
• A woman burns her country's flag at a public
  demonstration.




•   How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very)
•   How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   If you encountered this person, to what extent would you go to avoid interacting with them? (1=No
    extent at all, 5=A moderate extent, 10=A great extent)
•   Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately,
    10=Extremely)
• A man loses a lot of money in a dubious
  business deal, and then - in an attempt to
  restore his finances - engages in a desperate,
  but losing, binge of gambling that leaves his
  family destitute.

•   How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very)
•   How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   If you encountered this person, to what extent would you go to avoid interacting with them? (1=No
    extent at all, 5=A moderate extent, 10=A great extent)
•   Given the opportunity, how much would you punish this person? (1=Not at
    all, 5=Moderately, 10=Extremely)
• A woman tries on an expensive dress in a
  shop, rips off the price tag and walks out
  without paying.



•   How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very)
•   How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   If you encountered this person, to what extent would you go to avoid interacting with them? (1=No
    extent at all, 5=A moderate extent, 10=A great extent)
•   Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately,
    10=Extremely)
• A political journalist has a newspaper column in
  which he argues that a limit should be placed on
  immigration because people from other countries
  'are dirty and do not share our values'.



•   How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very)
•   How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   If you encountered this person, to what extent would you go to avoid interacting with them? (1=No
    extent at all, 5=A moderate extent, 10=A great extent)
•   Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately,
    10=Extremely)
• The head of government signs a law that
  significantly increases taxes on the poorest
  members of society.



•   How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very)
•   How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   If you encountered this person, to what extent would you go to avoid interacting with them? (1=No
    extent at all, 5=A moderate extent, 10=A great extent)
•   Given the opportunity, how much would you punish this person? (1=Not at
    all, 5=Moderately, 10=Extremely)
• An employee secretly sells her company's
  plans for an exciting new product to a
  competitor.



•   How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very)
•   How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   If you encountered this person, to what extent would you go to avoid interacting with them? (1=No
    extent at all, 5=A moderate extent, 10=A great extent)
•   Given the opportunity, how much would you punish this person? (1=Not at
    all, 5=Moderately, 10=Extremely)
• A woman often asks her friends for small
  favours but never offers to help them in
  return.



•   How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very)
•   How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very)
•   If you encountered this person, to what extent would you go to avoid interacting with them? (1=No
    extent at all, 5=A moderate extent, 10=A great extent)
•   Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately,
    10=Extremely)

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Values test

  • 2. • A woman burns her country's flag at a public demonstration. • How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very) • How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • If you encountered this person, to what extent would you go to avoid interacting with them? (1=No extent at all, 5=A moderate extent, 10=A great extent) • Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately, 10=Extremely)
  • 3. • A man loses a lot of money in a dubious business deal, and then - in an attempt to restore his finances - engages in a desperate, but losing, binge of gambling that leaves his family destitute. • How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very) • How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • If you encountered this person, to what extent would you go to avoid interacting with them? (1=No extent at all, 5=A moderate extent, 10=A great extent) • Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately, 10=Extremely)
  • 4. • A woman tries on an expensive dress in a shop, rips off the price tag and walks out without paying. • How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very) • How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • If you encountered this person, to what extent would you go to avoid interacting with them? (1=No extent at all, 5=A moderate extent, 10=A great extent) • Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately, 10=Extremely)
  • 5. • A political journalist has a newspaper column in which he argues that a limit should be placed on immigration because people from other countries 'are dirty and do not share our values'. • How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very) • How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • If you encountered this person, to what extent would you go to avoid interacting with them? (1=No extent at all, 5=A moderate extent, 10=A great extent) • Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately, 10=Extremely)
  • 6. • The head of government signs a law that significantly increases taxes on the poorest members of society. • How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very) • How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • If you encountered this person, to what extent would you go to avoid interacting with them? (1=No extent at all, 5=A moderate extent, 10=A great extent) • Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately, 10=Extremely)
  • 7. • An employee secretly sells her company's plans for an exciting new product to a competitor. • How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very) • How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • If you encountered this person, to what extent would you go to avoid interacting with them? (1=No extent at all, 5=A moderate extent, 10=A great extent) • Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately, 10=Extremely)
  • 8. • A woman often asks her friends for small favours but never offers to help them in return. • How wrong is what this person has done? (1=Not at all, 5=Moderately, 10=Very) • How disgusted do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • How angry do you feel towards this person? (1=Not at all, 5=Moderately, 10=Very) • If you encountered this person, to what extent would you go to avoid interacting with them? (1=No extent at all, 5=A moderate extent, 10=A great extent) • Given the opportunity, how much would you punish this person? (1=Not at all, 5=Moderately, 10=Extremely)