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2012.03.05 - SmartCloud Provisioning - Dutch Cloud Use Case - Pulse 2012
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2012.03.05 - SmartCloud Provisioning - Dutch Cloud Use Case - Pulse 2012


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Slides used during Pulse 2012 to present Dutch Cloud's implementation of IBM SmartCloud Provisioning.

Slides used during Pulse 2012 to present Dutch Cloud's implementation of IBM SmartCloud Provisioning.

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  • 1. Rapid service delivery withIBM SmartCloud Provisioningat Dutch CloudMartijn van Zoeren, CEO Dutch CloudBrian Naylor, IBM SWG, WW Cloud Team© 2012 IBM Corporation
  • 2. Session Objectives• Abstract This session will describe the experiences and benefits from the implementation of a multi-tenancy IaaS Cloud for Dutch Cloud in the Netherlands, using IBMs SmartCloud Provisioning platform. This is a joint presentation from the Dutch Cloud and IBM teams responsible for the deployment of the solution.• Key Points Why Dutch Cloud chose IBM’s SmartCloud Provisioning? Open software, hardware independent, hypervisor agnostic. Benefits and flexibility of the solution. 2
  • 3. Agenda• About DutchCloud – Company overview & what we do? – Cloud market in Netherlands & Europe and Public- versus Private Clouds – Dutch Cloud & IBM and Why IBM’s SmartCloud Provisioning is attractive to us?• Our choice of hypervisor – Why KVM is changing the game?• IBM SmartCloud Provisioning – What is SCP and its key differentiators? – Primary benefits of SCP• What did we deploy? – Key Dutch Cloud requirements – Solution overview and what we deployed• Deployment scenarios – Standard IaaS & PaaS delivery – Partner and Reseller Model• Summary & Questions 3
  • 4. About Dutch Cloud
  • 5. About Dutch Cloud• Specialist in delivering “Infrastructure as a Service” (IaaS).• Providing absolutely isolated “clouds” to customers with optimized security.• Customers have full control on the way the cloud service implementation will be designed and delivered.• Maximized flexibility to scale.• Transparent Pay-as-you-Go Business Model.• Focus on Private Clouds. 5
  • 6. About Dutch Cloud• Dutch Cloud – Founded in 2009 with HQ in The Netherlands. – Team with long-term experience on Cloud Computing. – 100% committed to IBM. – Delivering “Private Clouds” (from a shared environment).• Our Focus on – IaaS (Infrastructure as a Service). – the SMB Market in The Netherlands. – Partner Delivery Model (including Resellers). – Complex architectures. – Automation & Standardisation. – Adding network integration (Dutch Cloud is also ISP). – Adding simple tools; easy to use and easy to maintain. 6
  • 7. Public- versus Private CloudPublic Cloud “When customer does not see the implementation behind the boundary, and the provider doesn’t care who the customer is.”Private Cloud “A form of Cloud Computing where service access is limited but the customer has control /ownership of the service implementation.” Internal External Hybrid The ultimate example would be enterprise IT, building a private cloud service used only by its enterprise. Source: Gartner / Thomas Bittman 7
  • 8. Cloud Market in The Netherlands (Europe)• Yearly growth of almost 30% per year (Cloud Market) – Worldwide Cloud Market 2011: 27 billion USD. – Worldwide Cloud Market 2015: 73 billion USD. – In 2015 IDC expects $1 out of very $7 IT budget will be spend on Cloud Computing (14%).• Gartner’s Hype Cycle for Cloud Computing on her return – Passed “the Peak of Inflated Expectations”• SMB versus Enterprise Market Today in The Netherlands – Large Enterprises build their own internal Clouds without a direct need for TCO and/or efficiency. – SMB would like direct advantage and profit by using Cloud Solutions with direct need for lower TCO and improve efficiency. – SMB Market Potential NL for IaaS in 2012 approx. $500 Million USD. Source: Gartner / IDC / CBS 8
  • 9. Dutch Cloud and IBM• Dutch Cloud standardised on IBM x-Series for Intel – IBM x3650 M3 with six core cpu’s, NO internal disks.• IBM Power platform (AIX) – IBM p-720 with six core cpu’s NO internal storage.• Dutch Cloud standardised on IBM SAN Storage – IBM DS4000/DS5000. – IBM SW7000.• IBM Customer and IBM Business Partner for Services – Signed Teaming Agreement IBM Global Services / ITS. – delivering combined and integrated solutions. – Joint effort in order to create lean-and-mean solutions.• IBM Business Partner of the Year 2011 for Cloud Innovation 9
  • 10. Our choice of hypervisor
  • 11. Why KVM?• We shouldn’t care about the hypervisor• Based on Open Standards – Being able to work with cutting edge hardware components.• KVM is part of the kernel – Talking directly to the hardware-layer. – Optimized performance. – Maximized security (container-based).• New development in kernel direct available in KVM – Not depending on type of hardware, always latest technology.• IBM Investment in KVM – Strategic hypervisor for IBM, backed with significant investment. 11
  • 12. KVM: Why not?• Low-cost hypervisor – Lowers our TCO and more transparency in pricing.• In The Netherlands VMWare is often preferred by customers due to available management tools for migration – SmartCloud Provisioning is not talking to the management of the hypervisors but to the core of the hypervisor. – VMWare is depending on the underneath (type of) hardware components and real-time migration is preferred.• Combined with the use of IBM SmartCloud Provisioning same functionality as all other hypervisors are available – SmartCloud provisioning can easy combine KVM with other hypervisors like VMWare and Hyper-V. – In the combination Dutch Cloud is able to fulfil real-time migration to het Cloud environment(s). 12
  • 13. IBM SmartCloud Provisioning
  • 14. Build a low-touch, highly scalable cloud withIBM SmartCloud ProvisioningIBM Smart Cloud Provisioning is a true Infrastructure-as-a-Service cloud, reducing cost and providing ahighly scalable, rapid-deployment environment with near- zero downtime and automated recoveryacross heterogeneous platforms.Key Benefits: Key Differentiators: Distributed architecture for solution resilience.  Hypervisor agnostic supporting KVM, ESX, Xen and adding support for Hyper-V and Power VM. Rapid scalable deployment designed to deliver near-instant deployment of 100s of virtual  Reduced hypervisor licensing by accessing the machines in seconds instead of mins or hours. hypervisor directly without going through the licensed (and costly) management components. Continuous operations during upgrades and maintenance resulting in no outages or  Hardware agnostic enabling choice of downtime. supporting your current hardware. Reliable, non-stop cloud capable of  Advanced Image lifecycle management & image automatically tolerating and recovering from composition tooling. software and hardware failures.  Intelligent load balancing during provisioning. Save IT labor resources at scale by enabling self-  Open source based providing and easy service request and highly automated operations extensible platform utilizing existing. Reduce complexity through ease of use and  Small footprint of code with core components improve time to value. for the Cloud management less than 200Mb. 14
  • 15. Dutch Cloud’s requirements• Rapid service delivery with high degrees of automation.• Customer isolation for multi-tenancy.• Customer and management traffic separation.• Integration with IBM V7000 storwize for non-local storage.• Easily extensible platform, supporting simple customisation.• Highly scalable and able to recovery autonomously from failures without interruptions to the service (no outages).• Ability to “brand” the portal/GUI for specific customers.• Ability to support a reseller model, and segregate resources.• It works…consistently, reliably, quickly, and with minimal administration. 15
  • 16. What did we deploy?
  • 17. Solution Architecture Compute Nodes run the virtual servers instances, Storage Nodes run the management components, load balanced across all the nodes in a distributed Users Reseller store the image templates, and handles all of the Cloud architecture. This is where the “Cloud Services” are storage I/O for VMs via iSCSI (either locally attached Admin delivered to the Cloud consumers. Typically there to the storage node, or network attached thru the are 4x to 5x compute nodes to storage nodes. storage node) Linux VM Window VM IaaS VM WebConsole Web Services Zoo Keeper HBase Management Components run as a series of VMs Non-Persistent VMs are used for stateless VMs (web providing Web Console for UI, Web Services layer for servers, app servers). No changes to the VM API access, Zoo Keeper running the management captured, so that if re-instantiation is needed, just x3650 M3 “bots”, Hadoop database storing configuration, state x3650 M3 re-launch from the image template. Separating the and usage data, and Open LDAP for access. data from the image (through remotely connected data) allow faster stateless VMs to be deployed. Image Templates are stored on the storage nodes, iSCSI and read into memory (in the hypervisor) on the Persistent VMs are used for stateful VMs (DBs, compute nodes during the provisioning process. By general IaaS). A copy is made of the image template exploiting “copy-on-write” provisioning events can from the storage node, so that ant changes to the happen in seconds. VM can be written to the disk, to maintain its state. Compute Nodes Storage Nodes Persistent storage volumes are created on the iSCSI storage nodes and mapped to the virtual machines on the compute nodes. Data access is via iSCSI. PXE Server is used for deploying the boot image to Storwize V7000 new nodes added to the Cloud. When a new bare metal node is powered on, the PXE server will automatically download to the boot image, and PXE Server configure the physical Persistent Storage node as either a compute or storage node. Typically takes 2-3 mins to configure.17 17
  • 18. Deployment scenarios
  • 19. Customer Deployment ScenariosRapid service delivery of IaaS & PaaS Disaster Recovery of IaaS & PaaSProblem: Customers want to respond quickly Problem: Customer wants DR capability for IaaSto business events, and need to provision new for the provision of 200 machines within an SLAserver resources in a few minutes. of 60 mins. Typically this is done by having dedicated hardware on warm/cold standby.Benefit: SCP Allows us to provide a new levelof responsiveness and agility that customers Benefit: SCP means that we do not needare finding extremely beneficial to them, and dedicated hardware, but just ensuring we havedriving more revenue for us. (It’s a sufficient total capacity available. This increasesdifferentiator) our utilisation rates / improves costs.Partner Reseller Model Development of Sharepoint ServicesProblem: Business partners don’t want to Problem: One of customers uses high end laptopsown idle capacity, but do want to scale up for the development of Sharepoint sites for itsquickly to respond to their customer needs. customers – due to their hardware & storage constrained IT environment.Benefit: SCP supports a reseller model wherepresentation UI can be branded, quotas set Benefit: SCP allow us to offer Sharepoint PaaSfor soft limits and dedicated resources can be images that can not only be provided quickly, butassigned to support delivery for different with regular versioning on images for This offers a huge cost saving to the customer and improved agility. 19
  • 20. Why SmartCloud Provisioning attractive to us?• Dutch Cloud’s executive/business requirements: – Easy to implement – Easy to extend – Easy to customize – Easy to maintain – Not a complex solution of combined products – A transparent Price Model – Does IBM have a solution that fits?• SmartCloud Provisioning attractive to us – Separation of hypervisor/cloud provisioning tool from hardware-layer, so always able to use cutting edge HW – Simple architecture and easy to extend with standard components – Robust possibilities of scripting/customizing – Optimized performance due to use of Open Standards 20
  • 21. Summary & Questions?Come see SmartCloud Provisioning @ Ped 47 & 48 in ExpoDownload DutchCloud Case Study @
  • 22. Summary of SCP @ Dutch Cloud• Rapid service delivery – Obvious agility benefits, but opens new possibilities for changing processes. Moving from static models to highly dynamic delivery. – Pilot provisioned 200 VMs in under 5 mins.• High scale, low touch – Absolutely minimised administration, through high levels of automation, and automatic management and self healing. – Highly distributed architecture enables better utilisation and no outages to operations within the cloud. – Failures are automatically detected, and easily recovered.• Supports “Reseller” model – Segregated resources and branding of portal allows delegate control of resources to Cloud partners.• Open Standards – Hypervisor and hardware agnostic – can even support mixed hypervisor environments. – Talks directly to the hypervisor negating the need for licenced management components (eg. vCenter). – Easy to extend, using commodity skills, with low effort. 22
  • 23. Don’t miss these valuable opportunities:Visit the Pulse SmartSite Solution Expo Meet our Experts Fill out your surveys!for the most up-to-date IBM & Partner Exhibits, Theater Schedule one-on-one time to We value your feedback –conference information! Presentations, Meet the Experts, exchange ideas with IBM Visit via Client Hospitality Lounge, User technical and business leaders. web portal or mobile deviceSimply log into Group Networking to submit your session via evaluation and receive anweb portal or mobile entry to WIN one of three Monday 12:00 – 7:00 p.m.device to stay connected iPod Touches! Tuesday 12:00 – 6:00 p.m. Labs and Certificationwith the Pulse conference. Wednesday 2:00 – 4:00 p.m. Increase and validate your skills Dont forget to fill out the using the latest versions of IBM overall conference surveyBuild your own agenda, Receptions products: for a special gift!download presentations, fillout your session surveys Sunday 6:30 – 9:00 p.m.and check out our virtual Monday 6:00 – 7:00 p.m. Sun. 10:30 a.m. – 5:00 p.m.e-literature stand. Mon. 10:30 a.m. – 6:00 p.m. Tues. 10:30 a.m. – 6:00 p.m. Wed. 8:00 a.m. – 6:00 p.m. Thur. 8:30 a.m. – 12:00 p.m. Pulse Comes to You 2012 will bring the excitement, education, and experience of the global Pulse conference to a location near you. For more details, see: 23
  • 24. Acknowledgements, disclaimersand trademarks© Copyright IBM Corporation 2012. All rights reserved.The information contained in this publication is provided for informational purposes only. While efforts were made to verify thecompleteness and accuracy of the information contained in this publication, it is provided AS IS without warranty of any kind, expressor implied. In addition, this information is based on IBM’s current product plans and strategy, which are subject to change by IBMwithout notice. IBM shall not be responsible for any damages arising out of the use of, or otherwise related to, this publication or anyother materials. Nothing contained in this publication is intended to, nor shall have the effect of, creating any warranties orrepresentations from IBM or its suppliers or licensors, or altering the terms and conditions of the applicable license agreementgoverning the use of IBM software.References in this publication to IBM products, programs or services do not imply that they will be made available in all countries inwhich IBM operates. Product release dates and/or capabilities referenced in this presentation may change at any time at IBM’s solediscretion based on market opportunities or other factors, and are not intended to be a commitment to future product or featureavailability in any way. Nothing contained in these materials is intended to, nor shall have the effect of, stating or implying that anyactivities undertaken by you will result in any specific sales, revenue growth, savings or other results. All statements regarding IBMfuture direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.Information concerning non-IBM products and services was obtained from a supplier of those products and services. IBM has nottested these products or services and cannot confirm the accuracy of performance, compatibility, or any other claims related to non-IBM products and services. Questions on the capabilities of non-IBM products and services should be addressed to the supplier ofthose products and services.All customer examples cited or described are presented as illustrations of the manner in which some customers have used IBMproducts and the results they may have achieved. Actual environmental costs and performance characteristics may vary by customerand will vary depending on individual customer configurations and conditions. Nothing contained in these materials is intended to, norshall have the effect of, stating or implying that any activities undertaken by you will result in any specific sales, revenue growth or otherresults.Prices are suggested U.S. list prices and are subject to change without notice. Starting price may not include a hard drive, operatingsystem or other features. Contact your IBM representative or Business Partner for the most current pricing in your geography.IBM, the IBM logo,, Tivoli, the Tivoli logo, Tivoli Enterprise Console, Tivoli Storage Manager FastBack, and other IBM productsand services are trademarks or registered trademarks of International Business Machines Corporation in the United States, othercountries, or both. If these and other IBM trademarked terms are marked on their first occurrence in this information with a trademarksymbol (® or ™), these symbols indicate U.S. registered or common law trademarks owned by IBM at the time this information waspublished. Such trademarks may also be registered or common law trademarks in other countries. A current list of IBM trademarks isavailable on the Web at "Copyright and trademark information" at 24