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Social Media in the Classroom - Political

Social Media in the Classroom - Political



Social Media in the Classroom - Political

Social Media in the Classroom - Political



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    Social Media in the Classroom - Political Social Media in the Classroom - Political Presentation Transcript

    • Social Media in the Classroom Cindy Royal, Ph.D Associate Professor Texas State University School of Journalism and Mass Communication [email_address] www.cindyroyal.com www.onthatnote.com tech.cindyroyal.net twitter.com/cindyroyal facebook.com/cindyroyal linkedin.com/in/cindyroyal
    • Social Media in the Classroom
      • Teach students professional use of social media to achieve goals: promote, interact, share, connect and evaluate
      • Any class, whether technology-related or not, can use social media to engage students
      • Many colleges now include Social Media-specific courses
      • Social media can be used in special projects or events
    • Blogs
      • Use blogs as discussion forums for courses; encourage students to fully utilize features of blog: links, images, embedded media, commenting
    • Twitter
      • Set up accounts
      • Follower recommendations around course topic ex. Follow local or national politicians or media that focus on politics, like @texastribune
      • Encourage students to follow meetup groups in their field and attend events in real life
      • Twitter assignments
      • Use of course hashtag
    • Facebook
      • Set up a Facebook group or page for class – students don't need to “friend” instructor
      • Show examples of Facebook pages for groups and entities
    • YouTube
      • Search the site to find instructional or related videos
      • Have an assignment where students find relevant videos and embed on blog
    • LinkedIn
      • Regardless of whether it is course-related or not, all instructors should encourage students to sign up on LinkedIn. It's a great way to start their professional networks.
      • Professors' networks can be helpful to students.
    • Guest Speakers
      • Always great to have guest speakers, whether in person or via Skype.
    • Social Media Course
      • Social Media at Work – cindyroyal.com/social
      • Goal of course is for students to explore the concept of professional uses of social media and personal branding; students should emerge from the class with a the tools necessary to develop and improve their own personal brand
      • Students create their own blog on a topic; we use Wordpress
      • Twitter and Twitter assignments
      • Facebook group related to blog
      • YouTube video embedding
      • Integrated discussions on current topics and implications
    • Social Media Course
    • Photo and Video Assignments
      • Most students have access to a camera that shoots photos and video
      • Students are to develop both a photo slideshow (using Picasa and Flickr) and a video (uploaded on YouTube)
      • Both projects require context and content; captions for photos; interview or demonstration for video.
      • Students don't need to edit video, just point and shoot. But can if they want to. YouTube even has a video editor now ( http://www.youtube.com/editor )
      • Embed media on blog
    • Final Assignment
      • Social Media Strategy paper
      • Can write on ideas for improving own personal brand or how they would implement concepts for an organization
      • Requires background, research, and 4-8 specific strategies with detailed descriptions of how they would implement
      • Summary blog post
      • Many students have indicated that this paper, along with their developed online presence, helped them in interviews and in securing a job
      • Students practice writing, linking, visual journalism and have a perspective on current topics
      • Course itself does not require advanced technical skills, just a curiosity to try out new things.
    • Special Projects sxtxstate.com txstatemcweek.com
    • Other Examples of Political Use
      • Arrested tweet - 2008
      • Mumbai attacks - 2008
      • Iran Election - 2009
      • Egypt – 2011
      • Japan earthquake - 2011
      • Jeff Jarvis use of #fuwashington hashtag
      • Obama tweets for #compromise
    • Find this presentation at slidesha.re/royal_classroom_aej