cloud computing – an opportunity to disrupt
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  • 1. “cloud computing – an opportunity to disrupt”Beat Schwegler - Director, Platform Strategy Group - Microsoft corp.beatsch@microsoft.com - http://cloudbeatsch.com - @cloudbeatsch
  • 2. mobility cloudsocial big datathe four killer technology trends, mobile,social, data and cloud are intersecting andopening new opportunities
  • 3. cloud supply-side economics
  • 4. beatsch@microsoft.com - http://cloudbeatsch.com - @cloudbeatsch - #TechEdZA
  • 5. Windows Azure
  • 6. globalfootprint
  • 7. 99.95% monthly SLA
  • 8. pay only for what you use
  • 9. beatsch@microsoft.com - http://cloudbeatsch.com - @cloudbeatsch - #TechEdZA
  • 10. servicepackageservicepackage
  • 11. servicepackage
  • 12. servicepackage
  • 13.  Network load-balancerconfigured for traffic
  • 14. data becomes the new currency
  • 15. store – store – store – store – store
  • 16. move compute to data
  • 17. Map f(k1,v1)  list(k2,v2)Reduce f(k2, list(v2))  (k2, v3)functionallyin practice, WordCountthe quick brown fox jumps over the lazy dogMap(the,1) (quick,1), (brown,1), (fox,1), (jumps,1) (over,1), (the,1),(lazy,1),(dog,1)Shuffle(the,(1,1)) (quick,1), (brown,1), (fox,1),(jumps,1) (over,1),(lazy,1),(dog,1)Reduce(the,2) (quick,1), (brown,1), (fox,1), (jumps,1),(over,1), (lazy,1),(dog,1)in codeThen, scale to TB/PB of data over 10’s, 100’s or 1000’s of nodes