Your SlideShare is downloading. ×
Lacyd web site 05 08-2010
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Lacyd web site 05 08-2010

397
views

Published on


0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
397
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Change. Hope. Progress…. LACYD.ORG needs it!
  • Navigation: prefer horizontal & simplifiedClear content hierarchySharing tools: FACEBOOK, addthis, TwitterCommunity: Do it on Facebook, allow for moderated comments
  • Simple. Only new content is the blog.
  • Organized Navigation & Content
  • Organized Navigation & Content
  • FLEXIBILITY TO CHANGE
  • Importance of visual elementsNo sign up = No follow up
  • EMAIL!FACEBOOK!
  • Visuals, Engaging Content
  • Maps & Graphs = Good for Retention
  • The oldies at the Democratic party get it. So we definitely should!May be smart to build off of the look and feel of the party, rather than inventing our own look & feel.
  • Calls to action
  • JOINMembership / DonateBLOG NewsCommitteeupdatesEventsMemberspotlightBoard member spotlightElectedspotlightWeekly
  • Transcript

    • 1. LACYD Web SiteThought Starters
      Clinton Schaff
      Saturday, May 8, 2010
      DRAFT FOR DISCUSSION
      CONFIDENTIAL – NOT BE SHARED
      ATTRIBUTION INCOMPLETE
    • 2.
    • 3. LACYD.org v2.0
      Let’s stuff our site full of new ways to connect with LACYD, our efforts to build and turnout the Democratic base, and the latest on what’s going on with LACYD.
      Goals:
      Make it relevant to folks out there
      Make it relevant to us
      Make it easy to update
      Make it sexy
    • 4. Process
      People, Objectives, Strategies, Technologies
      Define Purpose
      Define Audience
      Review Analytics (if available)
      Sitemap
      Wireframe
      Initial Design Concepts
    • 5. Essentials
      Organized Navigation & Content
      Visual Elements: Photos, Maps, Graphs
      Flexible platform, easy to update
      Realistic demands on content, updating, community engagement, etc.
      Email Signup Form
      Sharing Tools
      Clear calls to action
      Tie together Community / Content / Action
      Privacy Policy
    • 6. Home Page
    • 7.
    • 8.
    • 9. OLD
      NEW
    • 10.
    • 11.
    • 12.
    • 13.
    • 14.
    • 15. Seosmarty.com/call-to-action
    • 16.
    • 17. Home Page
      Revolving 4-image feature
      Clear #1-3 or #1-5 actions
      Brief explanation of LACYD
      Latest blog posts
      Social network links & email sign up
      Events map
      Search
      Feature tout(s)
    • 18. Site Map (Partial)
    • 19. Resources Needed
      EchoDitto.com
    • 20. Resources Needed
      EchoDitto.com
    • 21. Next Steps (Suggested)
      Set a budget (development, design, ongoing, staffing)
      Define purpose & audience
      Identify vendors & select one or more
      Develop sitemap, wireframe & initial design concepts
      Select CMS & bulk email tools
      Determine feasibility/interest in purchasing CRM & advocacy/action tools

    ×