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Solving The Interest Problem


"Solving the Interest Problem" with Kelly Czarnecki from ImaginOn, Public Library of Charlotte & Mecklenburg County

"Solving the Interest Problem" with Kelly Czarnecki from ImaginOn, Public Library of Charlotte & Mecklenburg County

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  • 1. Solving the Interest Problem Kelly Czarnecki Technology Education Librarian, Charlotte Mecklenburg Library & Cliff Landis Technology Librarian, Valdosta State University Internet Librarian 2008
  • 2. http://failblog.files.wordpress.com/2008/06/fail-book-rental1.jpg was just thinking. my sister does –alot– of reading, and spends like $1000 a year on just books alone. most of them she reads once then never looks at again. Is there any kind of like…video rental store but for books? would make things a lot cheaper, plus once one person has read one the next person can get enjoyment from it etc www.flickr.com/photos/50698336@N00/471414899
  • 3. http://www.bookswim.com/
  • 4. Obviously, it’s not obvious… www.flickr.com/photos/55455788@N00/318992596
  • 5. How can they be interested if they don’t know where you are or what you offer? www.flickr.com/photos/99105016@N00/2295809728
  • 6. Beware the Super-User Ego-Hug http://www.flickr.com/photos/64469491@N00/361690126
  • 7. We often forget the OUT part of Outreach www.flickr.com/photos/51035786238@N01/74361336
  • 8. http://www.flickr.com/photos/50698336@N00/2735401175
  • 9. Learn from your library’s (non)Users http://www.flickr.com/photos/42333572@N00/384957712
  • 10. http://www.flickr.com/photos/85429509@N00/1555706680
  • 11. People are FACINATING http://www.flickr.com/photos/35034356271@N01/129787462
  • 12. Assessment http://www.flickr.com/photos/90829399@N00/2842952349
  • 13.  
  • 14. It’s easier (and cheaper) than it looks
    • Surveys
    • User Observations
    • Focus Groups
  • 15. Mobile Literacy Vehicle
  • 16. Outreach to Incarcerated Populations
  • 17. Online Learning
  • 18. Online Learning Cont’d
  • 19. More Online Learning
  • 20. Developing Alternate Reality Games The Beast
  • 21. Take Home:
    • Market the library *outside* of the library
    • Find out what your (non)Users want and need.
    • Are you doing it right? Measure it and find out (it’s not that hard!)
  • 22.
    • 4. Involving staff in fundraising efforts of the library
    • 5. Developing ‘out of the box’ partnerships
    • 6. Blending the traditional/nontraditional
    • 7. Creating blogs and sites that are interactive
    • 8. Hiring non library staff for programming and other perspectives
  • 23. [email_address] [email_address] http://www.flickr.com/photos/45082883@N00/223839049/