Solving the Interest Problem  Kelly Czarnecki Technology Education Librarian, Charlotte Mecklenburg Library  & Cliff Landi...
http://failblog.files.wordpress.com/2008/06/fail-book-rental1.jpg was just thinking.  my sister does –alot– of reading, an...
http://www.bookswim.com/
Obviously, it’s not obvious… www.flickr.com/photos/55455788@N00/318992596
How can they be  interested  if they don’t know where you are or what you offer? www.flickr.com/photos/99105016@N00/229580...
Beware the  Super-User Ego-Hug http://www.flickr.com/photos/64469491@N00/361690126
We often forget the  OUT  part of Outreach www.flickr.com/photos/51035786238@N01/74361336
http://www.flickr.com/photos/50698336@N00/2735401175
Learn from your library’s (non)Users http://www.flickr.com/photos/42333572@N00/384957712
http://www.flickr.com/photos/85429509@N00/1555706680
People are  FACINATING http://www.flickr.com/photos/35034356271@N01/129787462
Assessment http://www.flickr.com/photos/90829399@N00/2842952349
 
It’s easier  (and cheaper)  than it looks <ul><li>Surveys </li></ul><ul><li>User  Observations </li></ul><ul><li>Focus Gro...
Mobile Literacy Vehicle
Outreach to Incarcerated Populations
Online Learning
Online Learning Cont’d
More Online Learning
Developing Alternate Reality Games The Beast
Take Home: <ul><li>Market the library *outside* of the library </li></ul><ul><li>Find out what your (non)Users want and ne...
<ul><li>4. Involving staff in fundraising efforts of the library </li></ul><ul><li>5. Developing ‘out of the box’ partners...
[email_address] [email_address] http://www.flickr.com/photos/45082883@N00/223839049/
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Solving The Interest Problem

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"Solving the Interest Problem" with Kelly Czarnecki from ImaginOn, Public Library of Charlotte & Mecklenburg County

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  • Solving The Interest Problem

    1. 1. Solving the Interest Problem Kelly Czarnecki Technology Education Librarian, Charlotte Mecklenburg Library & Cliff Landis Technology Librarian, Valdosta State University Internet Librarian 2008
    2. 2. http://failblog.files.wordpress.com/2008/06/fail-book-rental1.jpg was just thinking. my sister does –alot– of reading, and spends like $1000 a year on just books alone. most of them she reads once then never looks at again. Is there any kind of like…video rental store but for books? would make things a lot cheaper, plus once one person has read one the next person can get enjoyment from it etc www.flickr.com/photos/50698336@N00/471414899
    3. 3. http://www.bookswim.com/
    4. 4. Obviously, it’s not obvious… www.flickr.com/photos/55455788@N00/318992596
    5. 5. How can they be interested if they don’t know where you are or what you offer? www.flickr.com/photos/99105016@N00/2295809728
    6. 6. Beware the Super-User Ego-Hug http://www.flickr.com/photos/64469491@N00/361690126
    7. 7. We often forget the OUT part of Outreach www.flickr.com/photos/51035786238@N01/74361336
    8. 8. http://www.flickr.com/photos/50698336@N00/2735401175
    9. 9. Learn from your library’s (non)Users http://www.flickr.com/photos/42333572@N00/384957712
    10. 10. http://www.flickr.com/photos/85429509@N00/1555706680
    11. 11. People are FACINATING http://www.flickr.com/photos/35034356271@N01/129787462
    12. 12. Assessment http://www.flickr.com/photos/90829399@N00/2842952349
    13. 14. It’s easier (and cheaper) than it looks <ul><li>Surveys </li></ul><ul><li>User Observations </li></ul><ul><li>Focus Groups </li></ul>http://www.flickr.com/photos/51813223@N00/2122768885
    14. 15. Mobile Literacy Vehicle
    15. 16. Outreach to Incarcerated Populations
    16. 17. Online Learning
    17. 18. Online Learning Cont’d
    18. 19. More Online Learning
    19. 20. Developing Alternate Reality Games The Beast
    20. 21. Take Home: <ul><li>Market the library *outside* of the library </li></ul><ul><li>Find out what your (non)Users want and need. </li></ul><ul><li>Are you doing it right? Measure it and find out (it’s not that hard!) </li></ul>
    21. 22. <ul><li>4. Involving staff in fundraising efforts of the library </li></ul><ul><li>5. Developing ‘out of the box’ partnerships </li></ul><ul><li>6. Blending the traditional/nontraditional </li></ul><ul><li>7. Creating blogs and sites that are interactive </li></ul><ul><li>8. Hiring non library staff for programming and other perspectives </li></ul>
    22. 23. [email_address] [email_address] http://www.flickr.com/photos/45082883@N00/223839049/
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