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LeadTeam start-up: step 7 Channels & Customer Relationships
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LeadTeam start-up: step 7 Channels & Customer Relationships

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Transcript

  • 1. CHANNELS Testing our business model
  • 2. 2 ˃ http://leadteamstartup.weebly.com/
  • 3. Subtitle subtitle 3 Channels
  • 4. University Students 4 ˃ Marketing Social Networks (combination – interconnect) Blog University Website QR Code SEO Viral Marketing Word-of-Mouth LeadTeam platform PPC ˃ Sale LeadTeam Platform App Store
  • 5. Universities 5 ˃ Marketing LeadTeam Platform SEO Direct Mail Tele-Marketing Fairs ˃ Sale LeadTeam Platform App Store
  • 6. Subtitle subtitle 6 Relationship with the customer
  • 7. Get Customers 7 ˃ Acquisition SEO (Google Analytics) SEM (Google Ad words) Social Networks E-mail (B2B) ˃ Activation Blog A/B testing Videos and images. Free beta version ˃ Retention e-mails Promoting social networks Beta version use tracking ˃ Sale Promotions Endorsements Creative marketing Facebook Adds.
  • 8. Keep Customers 8 Actualization Communication Personalization ˃ Social Media – Facebook, LinkedIn, Pinterest, Instagram, Slideshare–  LeadTeamer community ˃ LeadTeam Startup Weebly Blog ˃ Newsletters and email club :≠ Mailing list  personalized content ˃ Drip Marketing to be 1st in customers mind – Team Notifications, Posts, Reminders, emailing (new features)- Linked accounts?
  • 9. Grow Customers 9 ˃ Recommendation word-of-mouth system. Social Media (Sharing) Local media University newsletters ˃ Up-selling Promote our Premium version through our website and social media channels. ˃ Next-selling Transactional e-mail
  • 10. Subtitle subtitle 10 Channel Hypothesis
  • 11. 11
  • 12. Subtitle subtitle 12 Social media
  • 13. 13
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  • 16. 16
  • 17. Subtitle subtitle 17 Landing page
  • 18. 18
  • 19. 19 ˃ Text text texttext text text Text text text text text text Text text text text text text Text text text text text text text text text text text text text text text text. . ˃ Text text text text text text Text text text text text text Text text text text text text Text text text text text text text text text text text text text text text text.
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