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Social Media ROI - Social Fresh Baltimore
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Social Media ROI - Social Fresh Baltimore

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The slides from my presentation on Social Media ROI at Social Fresh Baltimore on Wednesday, November 30

The slides from my presentation on Social Media ROI at Social Fresh Baltimore on Wednesday, November 30

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Transcript

  • 1. CLAY HEBERT @clayhebert #socialfresh #smroi
  • 2. They’re both right
  • 3. Olivier Blanchard@thebrandbuilder
  • 4. Gary Vay-ner-chuk@garyvee
  • 5. both They’re both rightcorrect
  • 6. Profit gained - Cost Cost x 100
  • 7. $350 - $50 - $30 $30 x 100
  • 8. 900%
  • 9. MOMENT
  • 10. No way! More We need more Facebook fans!Twitter followers!
  • 11. SMART
  • 12. SpecificMeasurableActionableRealisticTimebound
  • 13. Increase /DecreaseBy _________Over _______
  • 14. Increase sales onunderarmour.comby 20% over thenext 6 months.
  • 15. Increase sales inWhole Foodsretail stores by30% over thenext 12 months.
  • 16. Communication Tools
  • 17. YOURTURN
  • 18. Avinash Kaushik@avinash
  • 19. Chuck Hemann@chuckhemann
  • 20. MOMENT S.M.A.R.T.ANALYTICS
  • 21. CLAY HEBERTwww.dailysense.comclay@tribeswin.com @clayhebert