The Forrester Wave™: Enterprise Social Platforms, Q2 2014
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The Forrester Wave™: Enterprise Social
Platforms, Q2 2014
by Rob Koplowitz, June 5, 2014
IBM, Microsoft, And Salesforce.com Are Forrester Wave Leaders And In A
Position To Be Market Leaders
Forrester’s research uncovered a market in which IBM Connections, salesforce Chatter
and Communities, Jive, Microsoft Office 365, Zimbra Communities, and Tibco tibbr
lead the pack. Sitrion, Neudesic, Microsoft Yammer, Atlassian, SAP, OpenText, and
blueKiwi offer competitive options. Socialcast by VMware lags behind.
The Market Is No Longer Nascent -- At Least In Terms Of Functionality
While there are still many offerings and the market remains chaotic, the offerings
are converging in terms of functional sets. Most products now offer robust activity
streams, blogs, wikis, and profiles, and the battleground for differentiation has moved to
integration, analytics, and partner ecosystems.
Market Leaders Are Emerging
Enterprise social has become increasingly integrated with adjacent technologies, such
as document collaboration, portals, and line-of-business applications like customer
relationship management. To that end, vendors with significant leverage like IBM,
Microsoft, and salesforce.com will become more dominant on customers’ shortlists.
Market Leadership Will Drive Dominant Ecosystems
Enterprise social does not live in isolation. It thrives with business-specific horizontal
and vertical extensions. As market leaders emerge, partner ecosystems will follow to
exploit the best market opportunities. Leaders will become even more dominant as
broader partner ecosystems increasingly equate to broader and deeper capabilities.
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