At Play, Advancing New Media, Allan Kent, Saatchi and Saatchi

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At Play, Advancing New Media, Allan Kent, Saatchi and Saatchi

  1. 1. ADVANCING NEW MEDIA
  2. 16. <ul><li>The remix is the very nature of the digital </li></ul>William Gibson Wired Magazine July 2005
  3. 20. <ul><li>The days of making funny things that may or may not have an effect on the client's business are ending. </li></ul>Jeff Benjamin Interactive Creative Director Crispin Porter + Bogusky March 2008
  4. 26. Solve something Involve people Enable people Allow people to participate Deliver value
  5. 29. THANK YOU!

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