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Emerging opportunities in the Internet of Things - IoT Meetup Ghent
 

Emerging opportunities in the Internet of Things - IoT Meetup Ghent

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    Emerging opportunities in the Internet of Things - IoT Meetup Ghent Emerging opportunities in the Internet of Things - IoT Meetup Ghent Presentation Transcript

    • IoT Meetup Ghent meets Claro!!
    • About Claro!
    • Aldo   NL   Rich   USA   Megan   UK   Elisabeth   NL   Mwenge   Congo   Mercè   Spain   Some  of  our  team  members   Sebas7an   GER   Jiri   Belgium   Mandy   Lebanon   Gunes   Turkey   Abby   USA   Claro  helps  corporaAons   and  startups  to  navigate   disrup7ve  shi>s  in   society  and  business,   delivering  service  design   and  business  innova7on  
    • The  rise  of  the  access  economy         Networked  services  and   experiences       Small  data  and  personalised   experiences     Internet  connects  everyone     &  everything     TradiAonal  models     of  ownership           Services  delivered  by   companies  to  consumer       Big  data       Internet  connects  everyone     We  take  a  people-­‐centric  point  of  view  when  looking  for  opportuni7es  and   solu7ons  in  the    context  of  disrup7ve  shi>s  
    • Our framing of the Internet of Things!
    • We  interviewed  leading  IoT  experts  and  industry  leaders  and  innovators      
    • “The  Internet  of  Things  is  about  the  internet   expanding  into  the  physical  world”     -­‐  Florian  Michahelles  |  Auto-­‐ID  Labs  
    • The  IoT  is  about  the  interac7on  between  Internet,  Things  and  Data       Internet! Things! Data!
    • The  IoT  is  about  the  interac7on  between  Internet,  Things  and  Data     …  and  the  value  this  creates  for  people  and  business   New  value  for  people  and   business:   CapabiliAes   Services   Experiences   Business  models     …   Internet! Things! Data!
    • “Trying  to  determine  the  market  size  of  the  Internet   of  Things  is  like  trying  to  calculate  the  market  for   plas=cs,  circa  1940.  At  that  =me,  it  was  difficult  to   imagine  that  plas=cs  could  be  in  everything.”     -­‐  Michael  Nelson   Professor  of  CommunicaAon,  Culture  &  Technology     at  Georgetown  University  
    • The  IoT  emerging  business  landscape  structures  100  value  proposiAons   Username:  meetupgent   Password:  iot2014  
    • Key takeaways from our 12- month exploration of the IoT!
    • The  Internet  of  Things  is  nascent…   like  the  internet  in  1995,  the  IoT  is  just  geVng  started  01   1.0   Infrastructure  and   core  hardware   Hardware  &  Infrastructure   Opera7ng  System   Devices   Services   Opera7ng  System   Devices   Services   2.0   Connected  devices   running  on  an   opera7ng  system     3.0   Value-­‐added  services  &   apps  built  on  top  of  data   from  connected  devices   Opera7ng  System   Devices   Services   Today   Hardware  &  Infrastructure   Hardware  &  Infrastructure  
    • The  IoT  will  be  built  by  many  different  players  with  many  different  roles   02   Internet-­‐connected   things  and  their  uses   will  be  so  varied  and   present  everywhere   that  the  IoT  won’t  be   the  result  of  one  single   enAty’s  work.  
    • The  real  value  of  the  IoT  will  not  come  from  the  technology   itself,  but  the  services  built  on  top  and  enabled  by  it  03   Peers  and  other   devices   Other  service   providers   Retailers   Brands   Brand  provides   services   Retailer  provides   services  (camera   rented)   Other   appropriate   services   Connects  with   other  users   Prints  photos   remotely   Sends  photos   to  friends  
    • Hardware  &   Infrastructure   OperaAng  System   Devices   Services   COLLABORATIVE   CORPS.  DEV   Internet  of  Things   A  significant  part  of  the  IoT  will  be  built  from  the  boom-­‐ up,  by  entrepreneurship  and  experimenta7on  04   Hardware  &   Infrastructure   OperaAng  System   Devices   Services   CORPORATIONS   TOP  DOWN   PC  industry   Hardware  &   Infrastructure   OperaAng  System   Devices   Services   CORPORATIONS   Mobile  industry   DEV  
    • IoT  creators  face  mul7plied  complexity  bridging  the  physical  and    the   digital  05   PHYSICAL  ELEMENTS   DIGITAL  ELEMENTS  
    • @ClaroPartners    #iotcanvas    
    • Smart phone app and internet service set activity goals! get feedback on progress! Data centre that runs website and app (e.g. Amazon)! Bluetooth to phone! Mobile data/Wifi to internet! Prototype! ARM Mbed devkit! ! Flash memory! Microcontroller! GPS+movement sensors! LEDS+vibration! ! Prototype! 3D printed PU! ! TPU rubber! ABS harness! Produce and ship from Foxconn ! Nike stores! Electronics retailers! ! App stores! Nike+ website! ! Free app! Rev. share from 3rd party apps! ! ! Device $149! ! ! Make you fitter!! @ClaroPartners    #iotcanvas    
    • Other interesting initiatives!
    • Helping  IoT  creators  develop  meaningful  offerings  in  the  Internet  of  Things   Looking  for  startups,  corporate  partners,  mentors  and  accredited  investors:  iot@claropartners.com   Sh ap e   Refi ne   idea   Shape   Refine  idea   Build   Beta  launch   Sell   Early  adopAon   DEMO   DAY   DEMO   DAY   2.  Mentor-­‐intensive  accelerator  focused  on  Smart  Data  &  Internet  of  Things     1.  IoT  labs  bring  together  designers,  developers,  makers  and  strategists  to  learn,  create  and   prototype  an  Internet  of  Things  offering  –  claropartners.com/iotlab   EXPLORE  1   IDEATE  +  PITCH  2   DEVELOP  3   PROTOTYPE  4   PRESENT   5  
    • Thanks!!