Presented November 20, 2013 - AFP Congress The rise of social media and mobile technology as an important trend in peer-driven or “crowdsourced” fundraising campaigns is visibly present in the traffic, registration and donation patterns for millions of visitors to charity & non-profit websites.
In this presentation you will learn:
- Fresh data proving how online supporters use social media & mobile tools to fundraise for causes.
- An examination of the success factors behind peer-driven campaigns and events using social media or mobile devices.
- New insights into donor behaviour on the web, smartphones and tablets.
Facts, figures & further insights included in the notes section.