My Presentation from IDSA 2010 Conference: http://idsadiy2010.org/
Designing people powered products.
In the past few years, we have witnessed an explosion of new online business models and technologies that enable people to create their own product lines without the need to set up a traditional brick and mortar shop. Companies such as Ponoko, Styleshake, Moo, and Blurb are pushing the DIY business models in new, profitable directions by focusing on smaller niches, offering higher-quality goods, and building robust, connected communities. This presentation will share examples, outline implications and provide a framework for designing businesses in the age of People Powered Products.