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Tech Trends



Brooks Bennett and Ashley Fruechting present on the coming trends in technology at the 3CMA annual conference in Austin, TX on September 8, 2011

Brooks Bennett and Ashley Fruechting present on the coming trends in technology at the 3CMA annual conference in Austin, TX on September 8, 2011



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    Tech Trends Tech Trends Presentation Transcript

    • Technology Trends Ashley Fruechting,Vision Internet Brooks Bennett, City of Round Rock
    • Where the trends are headed...• Artificial Intelligence• Internet of Things• Bio-enhancement
    • AI, really? Yes.
    • Internet of Things• All kinds of networked devices communicating in real-time• Coming sooner than you might think. Even Coke machines are now Internet connected, but don’t get me started on that...
    • Internet of Things
    • Bio-enhancement• Nobody should believe me about this one• You should listen to Ray Kurzweil and watch “Transcendent Man”
    • Transcendent Man
    • Next few years• Mobile - We’ve exhausted the limits of the PC platform, the future will be mobile first• Location - Now that I am mobile and moving, where I am matters• Social - I am human (for now), let me talk with my friends
    • Mobile• How many people have a mobile website for their organization?
    • Mobile• Mobile is growing exponentially and will overtake desktop web by 2015• Time to start looking at mobile and the content that you want to share (type, format, style, etc.)
    • To App or not to App?• Each class of device has a different programming environment = $$,$$$• Web browser is becoming more standardized for mobile• People on phones still use Google...• BUT - Native apps, when necessary and done right are MAGICAL (i.e. Angry Birds)
    • Mobile• ~5% of traffic to City of Round Rock website is mobile and growing• Mobile payments and notifications are great places to add convenience• Does not have to be hard to start. Make sure your site is functional on a mobile device and expand from there
    • Location• Maps - Help me get to the park, help me get to a public meeting, help me pay a ticket • Google MyMaps and Google Map API • Bing • ArcGIS JavaScript API
    • WunderMap
    • Location• Social checkins • Gowalla • Foursquare • Facebook • Google Places
    • Location
    • Location• Google Places • Check to make sure the information for your facilities is accurate. This is a huge pain, but over 50% of your web traffic comes from Google, so it is worth the effort
    • Google Places
    • Social• Using Social Media is no longer a question of why, it is a question of how?• Each community engages a bit differently and it is still the wild west. Use both the right and left sides of your brain on this one...
    • Social
    • Social• Facebook, duh.• Twitter, duh.• Google+, huh?
    • Google+• Only months old and invite-only• Has already pushed Facebook to make some privacy changes• No business or gov’t accounts allowed, but they are said to be coming
    • Google+
    • How to keep up?• Social Media blogs like Mashable and Techcrunch• Gadget blogs like Engadget and Gizmodo• Slashdot - News for nerds, stuff that matters• Social Networks like Twitter and Google+ to get information straight from the source
    • Questions? Ashley Fruechting,Vision InternetBrooks Bennett, City of Round Rock
    • Links http://slideshare.net/cityofroundrock Video clips: Cleverbot via CornellCCSL www.youtube.com/watch?v=WnzlbyTZsQY Internet of Things via IBMSocialMedia www.youtube.com/watch?v=sfEbMV295KkTranscendent Man trailer via TranscendentMan www.youtube.com/watch?v=ntY01qoIdus Foursquaropoly vimeo.com/28431085 In the Year 3000 via Conan O’Brien