Give more value than you take.

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  • Give more value than you take.

    1. 1. Scott NixonWeb Developer@citadelgrad (everywhere)HappyHerbivore.comTechnical Co-Founder4+ yearsDeveloped & Designed
    2. 2. HappyHerbivore.comLindsay S. Nixon450,000+ Unique Visitors(YTD)2,720,000+ Pageviews (YTD)Happy Herbivore Cookbook (30,000+ Copies Sold)
    3. 3. “Give more value than you take.”
    4. 4. Information as currency
    5. 5. Context → Be Relevant
    6. 6. What’s the ROI of your Mom?
    7. 7. How to BestEngage YourCommunity?
    8. 8. Email has thebroadest appeal
    9. 9. How hasHappyHerbivoredone it?3+ years with MailChimpAWeber (also free)
    10. 10. Why email?> We read email everyday.> Send people back to your site.> Effective for re-engagement.> Makes Customers Awesome
    11. 11. Over 1000 New Subscribers in One Month
    12. 12. Email Newsletter
    13. 13. FREEhttp://www.sethgodin.com/permission/
    14. 14. Get Ninja with me
    15. 15. ContextKick.com
    16. 16. Recommended VideoSimon Sinek: How great leadersinpsire actionhttp://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmlKathy Sierra Business of Software2009http://blog.businessofsoftware.org/2010/05/kathy-sierra-at-business-of-
    17. 17. Slideshttp://TheNixon.com

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