Presented at the Blog Indiana Social Media and Blogging Conference, #BIN2012. Indianapolis Indiana
Have you been trying and buying your way through social media? Asking why don't people LIKE your Facebook page? Spending money or time with few results? Convinced that this (insert social channel) is stupid and doesn't work? Sometimes we need a little nudge in the right direction to help it all make sense.
In this session we will look at actual examples of minor changes that
can have a huge impact on your social media and online marketing
effectiveness. We will discuss common marketing campaign mistakes and provide clear action steps you can take to start connecting the dots.
No more vanity metrics or hidden agendas. Just a safe place to ask real questions and get real answers to your social marketing questions.
You should be familiar with common social platforms and baseline marketing to fully appreciate this session.
Social Media Isn't Failing, You're Failing At Social Media