Stewart will be joined by Daniel Our panel comprises Bob Bounds (pictured), Workshop 2 – Closing schools - keeping the public onside
Lombard (pictured) from Community Managing Editor, Kent Messenger Newspapers, Joyce Nisbet and Tina Sutherland of Edinburgh City Council
Care Magazine who has recently Alan Pickstock, Communications Consultant The City of Edinburgh Council has recently embarked on
produced guidelines on effective and Chris Payne, Head of Commercial a fresh round of school closures. Joyce Nisbet and Tina
social work PR. Operations at Tower Hamlets Council. Sutherland will outline some of the challenges they faced and
their top tips on managing a major consultation programme.
5.00pm Return to hotels 11.00am Coffee and sponsor exhibition
Workshop 3 – Unlocking your creative potential
7.30pm Enjoy Edinburgh in true Scottish style 11.15am Trade secrets is easy and painless
and join us for a traditional Ceilidh Learn more about our shortlisted Excellence Awards entries Andy Green
South Hall, Pollock Hall. with an opportunity to hear from the best in our ﬁeld. Top creativity expert Andy Green will show you how!
Dress: Comfortable. Jeans ﬁne, tartan perfect and don’t 11.45am Changing attitudes to alcohol 2.45pm New media
forget your dancing shoes. Located in the Pollock Halls just Partnership working across the public sector is Simon Wakeman and Will McInnes
off Dalkeith Road it is only a 10 minute walk from the increasingly being seen as the way ahead. Using the Will returns to talk through the latest social media
conference venue and is well served by buses (2, 14, 30 or 33) theme ‘Changing attitudes to Alcohol’ we’ll hear about innovations. Have local public services caught up or
for those who wish to save their energy for dancing. different campaigns/initiatives to tackle one of today’s fallen further behind? Simon will talk about what other
priority issues. Presentations from Dr Donna McKinnon, public sector organisations are doing giving you the
Head of Alcohol Misuse Delivery Team at the Scottish chance to learn from Medway Council’s experiences.
FRIDAY 16 OCTOBER Government’s Alcohol Awareness Week and Brighton
& Hove City Council’s Kevin Kingston. 3.45pm Free time and return to hotels
9.00am Coffee at the Surgeons’ Hall
12.45pm Second steps 7.00pm Pre dinner drinks at Our Dynamic Earth
9.15am The Council who cancelled Christmas
How was it for you? Gordon Lyon from Aberdeenshire
We’ve all been there _ those ‘couldn’t make it up 7.30pm Dinner followed by the Excellence Awards
Council was a delegate on the ﬁrst ever Second Steps
moments’ come along when you least expect it and You’ll receive red carpet treatment and enjoy a three course
course – hear from him why it was so valuable.
remain with you forever. dinner and entertainment. Find out who the winners are and
The session will be chaired by Councillor 1.00pm Lunch and sponsor exhibition celebrate in style. Dress: Black tie.
Ewan Aitken (pictured), former Leader of
Edinburgh Council who found himself at 1.45pm Workshops 1.00am Carriages
the centre of a nativity play storm a few Choose a workshop from the following:
years ago. Ewan will be joined by Anya Workshop 1 – Surviving and thriving
Richards, Senior Communications Manager for Powys County in a lead communication role
Council and Scotland on Sunday journalist Martin Hannan. Carol Grant
10.00am Is the public sector destroying This practical, interactive session will look at how you
local newspapers? can get on and move up as a communications leader.
The public sector has been accused of competing unfairly
with local newspapers and bringing about their demise
in an already challenging economic climate – so who is