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Wordcamp 2012 - Wordpress pentru web development
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Wordcamp 2012 - Wordpress pentru web development

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  • 1. Wordpress pentruweb development Wordcamp Romania, 2012
  • 2. Andrei Diaconu• Programator web din 2006• Am folosit Wordpress din 2007• Folosim Wordpress pentru site-uri de companii din 2009• Kohana din 2011 pentru proiecte de complexitate medie-mare• Nu am mai programat de ~2 ani (avem oameni mai destepti ca mine)
  • 3. Ce cumpara clientii?Timpul programatorilorSpre deosebire de freelancing, unde tu iti controlezi timpul, cheful si veniturile, intr-o companie este importanta productivitatea ta.Timpul de implementare trebuie redus la minim, dar fara a face rabat la calitate.
  • 4. De ce Wordpress?Cost (timp) Calitate
  • 5. Aceiasi oameni isi permit acelasi tip de masina.
  • 6. Cerinte minime - 2006• Minima personalizare• Formular de contact
  • 7. Cerinte minime - 2009• Design custom• Interfata de administrare• Optimizare pentru motoare de cautare• Tracking vizitatori
  • 8. Cerinte minime - 2012• Integrare SM (butoane de share, stream Twitter, Open Graph FB)• Call to action, usability• Conversii, funnels• Versiune de mobilSmartphones and Tablets Drive Nearly 7 Percent of Total U.S. Digital Trafficcomscore.com, August 2011
  • 9. So, de ce WordPress?• Usurinta in setup• Cod reutilizabil• Flexibilitate in customizare• Securitate• Clientii au experienta cu WPWordPress is used by 54.3% of all the websites whose content management system we know, 16.6% of all websites.w3techs.com
  • 10. Development processDesignImplementare HTML/CSS (10-15h)WordPress + functionalitate custom (5-10h)Total: 20-25hAlternativa platforma proprie: 40h + costul de dezvoltare al platformei.Platforma devine bloatware odata cu implementarea de feature-uri pe care le crezi utile, dar nu sunt vitale.
  • 11. Clienti1. Clienti directi• Companii 10-15 angajati• Posts and Pages -> 3-4 CPT• 1-2 plugin-uri premium• Isi administreaza ei continutul2. Externalizari• Produs propriu / externalizari administrate de agentie• Complexitate medie/mare• 3-4 plugin-uri premium
  • 12. Probleme• Plugin-urile free nu sunt actualizate, strica upgrade-urile platformei• Plugin-urile bune sunt bloatware• Resursele premium nu sunt atat de populare, usor de gasit• Construim foarte multa functionalitate generala customRecomand: http://premium.wpmudev.org/
  • 13. In concluzieWordPress: on budget, on time.Aproape toti clientii au oferit feedback pozitiv.
  • 14. Multumesc Andrei Diaconu@ciopslinkedin.com/in/ciops

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