New Marketing Techniques for Dayton SCORE

452 views

Published on

Slides from presentation by Cindy DeVelvis, production specialist, the Media Group at Michael's. Presentation date 10/28/09 for the Dayton SCORE chapter.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
452
On SlideShare
0
From Embeds
0
Number of Embeds
16
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

New Marketing Techniques for Dayton SCORE

  1. 1. New Marketing Techniques Cindy DeVelvis Production Specialist Media Group @ Michael’s
  2. 2. be where your customers are
  3. 3. www. socialnomics .net Sources Here
  4. 4. Risk of Ignoring Danny Brown
  5. 5. Steps to Engagement <ul><li>Establish goals </li></ul><ul><li>Listen </li></ul><ul><ul><li>Google “Grow Bigger Ears” -Chris Brogan </li></ul></ul><ul><li>Interact </li></ul><ul><ul><li>Ask questions </li></ul></ul><ul><li>Engage </li></ul><ul><ul><li>Add value, tell your story </li></ul></ul>
  6. 6. Case Study: Michael’s Salon <ul><li>Email Campaign </li></ul><ul><li>Blog </li></ul><ul><li>Social Networks </li></ul>
  7. 7. Michael’s E-Marketing
  8. 10. Most Important <ul><li>Add Value </li></ul><ul><li>Don’t be annoying </li></ul><ul><li>Join the conversation </li></ul><ul><li>Don’t be afraid to make mistakes </li></ul>
  9. 11. Recommended: <ul><li>Trust Agents - Chris Brogan & Julien Smith </li></ul><ul><li>The Next Evolution of Marketing - Bob Gilbreath </li></ul><ul><li>www.socialnomics.net </li></ul>
  10. 12. <ul><li>[email_address] </li></ul><ul><li>www.mediagrouponline.com </li></ul><ul><li>www.youtube.com/mediagroupatmichaels </li></ul><ul><li>Twitter: @MediaGrpOnline </li></ul><ul><li>Search for Media Group on Facebook </li></ul><ul><li>www.linkedin.com/in/cindydevelvis </li></ul>

×