Technological convergence video gamesPresentation Transcript
Institutions and Audiences: Video Games
Technological convergence is the trend of technologies to merge into new technologies that bring together a number of different media.
Three main Consols- PS3, XBOX360 and Wii.
PS3 – DVD, Blu-Ray player, can store digital information (photos, music, films, TV), BBC Iplayer, web browser, PS Home, PS Store.
360 – DVD, Xbox Live store (download, films, music, demos, new games), web browser, connect to friends through facebook, Last FM,
Wii – Virtual Console (download old Nintendo games), online play, web browser, Iplayer.
All these machines are now ‘home entertainment centres’ as they can play different types of media this is significant:
It opens up the market – consumers who might want a Blu-ray player might get the PS3 as you can also play games in, while otherwise they might not have invested in just a games machine.
It positions the games machine in the lounge (family room) rather than in the bedroom. Now the console is a family possession and encourages family to invest in family games (Mario Kart, Wii Sports, Singstar, Kinect).
The most significant part of technological convergence is fact that all these console are online which allows for:
2.Online sharing of ideas
3.Downloading new content and new games
4.Also it allows for most of the media convergence
Now lets look at digital devices/platforms that now play games mainly i-Pod Touch, i-Pad and Smart Phone.
This opens up a huge new market for games companies as there is a limited amount of people who would buy a machine that only plays games (DS, PSP) but nearly everyone has a phone and don’t mind paying £0.99 for short, fun game.
Also it allows small, independent developers to make money from making games without the need for publisher funding or worrying about the cost of distribution.
(This is much the same as developer creating content for Xbox Live Marketplace and the PS Store).
Which technologies were used during the process of getting (your game) from the developer to the consumer?
Which of this these technologies would you say are technologically converged and how?
RAGE -a game engine (software system designed for creation and development of games)
Editing software -first trailer
Produced for PS3 and 360
digital recording techniques for soundtrack
Broadband- Fast internet access for online gaming.