The Social Media Big Picture
Upcoming SlideShare
Loading in...5
×
 

The Social Media Big Picture

on

  • 708 views

An overview of the history that created social media, it's uses for our agency.

An overview of the history that created social media, it's uses for our agency.

Statistics

Views

Total Views
708
Views on SlideShare
706
Embed Views
2

Actions

Likes
1
Downloads
4
Comments
0

2 Embeds 2

http://www.lmodules.com 1
http://www.linkedin.com 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

The Social Media Big Picture The Social Media Big Picture Presentation Transcript

  • The Social Media Big Picture Why all this Social Media is important, where it all came from, and what does it mean to Off Madison Ave?
  • History
    • “ Social Media” is a new term – but the stuff itself isn’t:
  • History
    • 1995 – Internet is declared a “really big deal.”
  • History
    • 1995 – Internet is declared a “really big deal.”
    2001 – Grown men weep over their worthless Pets.com Stock.
  • History
    • 1995 – Internet is declared a “really big deal.”
    2001 – Grown men weep over their worthless Pets.com Stock. What happened in between?
  • History “ The Internet will be a place where everyone can see my web page, buy something, and go away! Woo hoo!”
  • History “ The Internet will be a place where I can read, learn, and communicate with people all over the world! Woo hoo!”
  • History
  • History
  • History
  • History
  • History 1999
  • History 1999 2003
  • History 1999 2003 2004
  • History 1999 2003 2004 2006
  • History 1999 2003 2004 2006 140,000,000 active users 30,000 unique visitors daily 43,000,000 users 1,200,000 (mostly) active users
  • Today (List of 59 social services – from Friendfeed)
  • Today
    • “ Social media is more than just creating a blog or Twitter account. The social in social media is all about the human element.”
    • Louis Gray
  • How not to use social media
    • “ All I want for Christmas is my PSP”
  • How to use social media
    • “ Dell on Twitter: Follow Us”
  • How not to use social media
    • “ Wal-Marting Across America”
  • How to use social media
  •  
  • If you find you don’t want to, you don’t have to … all we ask is that you give it a shot first.
    • “ Friends don’t fire friends.”
    User Generated Content Time.