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The Web is Your Church's New Front Door
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The Web is Your Church's New Front Door

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Presentation for the Volunteers in Service Leadership Training Event 2010.

Presentation for the Volunteers in Service Leadership Training Event 2010.

Published in Technology
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    No notes for slide
  • 2) What do you want visitors to do
  • 1) Do you want people to come here for announcements, sign up for stuff, share stories
  • Christmas in July. A calendar with no events. Broken links. Lagging archive.Part of your overall communication strategy
  • Button stats. 500% increase
  • Tell stories
  • Is it saying, this was made in someones basement? This was done without thought? This church is disorganized? Out of date?
  • Tablet influence

Transcript

  • 1. The Web: Your Church’s New Front Door
    LTE 2010
  • 2.
  • 3.
  • 4.
    • Outreach focus
    • 5. Create a clear path for guests
    • 6. Your first impression
    • 7. Give them a sample of who you are
    • 8. Answer the questions someone would have
  • 9.
  • 10.
  • 11.
    • What are your ministry leader’s goals for the website?
    • 12. What do your members want?
    • 13. Take a poll
  • 14.
    • Fight the temptation of putting everything on the front page
    • 15. People won’t filter through a text heavy page
    • 16. Service times and location need to be easy to find
    • 17. Create navigational paths
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
    • Commit to keeping things up to date
    • 32. More relevant to visitors
    • 33. Regulars will use it more
    • 34. Consider decentralized updating with review
    • 35. If it lives on paper, it should live online too.
  • 36.
    • People are already using social media
    • 37. Go where they are
    • 38. Makes it easier for them to share your church
    • 39. A way to push people back to your website
    • 40. Analyze what makes sense for your church.
  • Create a fan page
    Your attendees interaction with you will appear to their friends
    Claim your custom URL after getting 25 fans
  • 41. Places (iPhone/iPod)
    Claim your place
    Lets you do updates
    Edit information
    Eventually your main page
  • 42. Add the like button
    People can share your website with their friends on Facebook
  • 43. Custom tab
    Similar to a splash page
    Requires HTML knowledge
  • 44.
  • 45.
  • 46. Create an account for updates
    Other uses
    Pastor
    Prayer requests
    Volunteer requests
    Other ministries
  • 47. Lets people share your content on twitter
  • 48.
  • 49.
  • 50. If you’re already doing video, why not put it on YouTube?
    Let’s you become part of the media stream and makes it easy for people to share
  • 51.
    • Again, choose what’s right for you
    • 52. Stay committed
    • 53. Takes time for a following
    • 54. Assign someone to do it
    • 55. Be interactive
    • 56. Share other people’s stuff
  • 57.
    • You can’t fake who you are
    • 58. A traditional church shouldn’t have a grungy website
    • 59. If you’re not multi-cultural, your pictures shouldn’t be either
    • 60. Can you deliver on what you promise?
    • 61. Know your voice
    • 62. Find a rhythm for updating
  • 63.
    • Everything you do communicates something
    • 64. What is your website saying?
  • 65.
    • How will your site look on a mobile phone?
    • 66. Do you need a mobile site?
    • 67. Are you using flash?
    • 68. Will your videos play?
  • Contact
    • Jerod Clark
    • 69. jerod@churchjuice.com
    • 70. 800.879.6555
    • 71. Web: www.churchjuice.com
    • 72. Twitter: @churchjuice
    • 73. Facebook: facebook.com/churchjuice