Move Your Message Enhancing employee communication with digital signage Featuring Lyn Riggins,  Spokesperson, WSSC Host Ch...
The state of employee communications <ul><li>Information overload </li></ul><ul><li>The competition for attention </li></u...
Digital signage 101 <ul><li>A network of intelligent video displays placed in a variety of out-of-home (OOH) settings to c...
MediaTile Cloud-based Advantage   Complete Control via PC  and Web Browser Displays download & upload Media and  Data to t...
MediaTile Products & Services Smartphone  interaction MediaCast  Cloud-controlled   Web / SaaS based Content Management Sy...
Delivering your message <ul><li>Digital signage is your 24/7 digital evangelist. </li></ul><ul><li>Deliver the right messa...
Screen locations <ul><li>A network of “wait” </li></ul><ul><ul><li>Where are employees meeting, congregating, waiting? </l...
<ul><li>8 th  largest water & wastewater utility </li></ul><ul><li>1450 employees </li></ul><ul><li>12 facilities across t...
Internal communications at WSSC <ul><li>Monthly newsletter </li></ul><ul><li>Intranet </li></ul><ul><li>Email (heavy) </li...
History with digital signage <ul><li>Installed a previous system </li></ul><ul><ul><li>Corporate communication not involve...
Why signage with WSSC <ul><li>Direct connection to employees </li></ul><ul><ul><li>Visualize our positive corporate cultur...
Method to the content madness <ul><li>Health & safety </li></ul><ul><li>Employee recognition (big) </li></ul><ul><li>Corpo...
Method to the content madness
My role & responsibility <ul><li>Corporate communications is in control, not IT </li></ul><ul><li>Communications in charge...
Lessons learned <ul><li>Placement of screens </li></ul><ul><li>Feeding the content beast </li></ul><ul><li>Involve employe...
Heard from our customers…
Q&A and resources <ul><li>blog.mediatile.com </li></ul><ul><li>@MediaTile </li></ul><ul><li>Facebook.com/MediaTile </li></...
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Enhancing Employee Communications with Digital Signage

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Learn the inside story about how digital signage is improving the effectiveness and efficiency of employee communications. You will learn from experts who have implemented successful digital signage networks across multiple locations.

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Enhancing Employee Communications with Digital Signage

  1. 1. Move Your Message Enhancing employee communication with digital signage Featuring Lyn Riggins, Spokesperson, WSSC Host Chuck Gose, MediaTile [email_address]
  2. 2. The state of employee communications <ul><li>Information overload </li></ul><ul><li>The competition for attention </li></ul><ul><ul><li>Major media </li></ul></ul><ul><ul><li>Social media </li></ul></ul><ul><ul><li>Emails </li></ul></ul><ul><ul><li>Voice mails </li></ul></ul><ul><ul><li>Text messages </li></ul></ul><ul><li>Proliferation of technology </li></ul><ul><li>Corporate literacy </li></ul>
  3. 3. Digital signage 101 <ul><li>A network of intelligent video displays placed in a variety of out-of-home (OOH) settings to communicate targeted, up-to-the-minute messages to defined audiences. </li></ul><ul><li>Delivers more dynamic and cost effective communication than other visual communications. </li></ul><ul><li>Attracts audience’s attention, creates ambience, informs and educates. </li></ul>
  4. 4. MediaTile Cloud-based Advantage Complete Control via PC and Web Browser Displays download & upload Media and Data to the Cloud “ Easy To Use” “ Simple to Deploy” 3G/4G Cellular MediaCast SaaS In The Cloud Reduces Costs & Complexities SaaS = No Software 3G/4G = No onsite Network
  5. 5. MediaTile Products & Services Smartphone interaction MediaCast Cloud-controlled Web / SaaS based Content Management System MediaTile Cloud-connected Digital Signage media players, kiosk MediaServices Cloud-created dynamic media, creative, training swf, jpg, xml, mpeg, rss
  6. 6. Delivering your message <ul><li>Digital signage is your 24/7 digital evangelist. </li></ul><ul><li>Deliver the right messages, to the right audience, at the right time. </li></ul><ul><li>Reduce (but not eliminate) print and email. </li></ul><ul><li>Delivers more dynamic and cost effective communication than other visual communications. </li></ul>
  7. 7. Screen locations <ul><li>A network of “wait” </li></ul><ul><ul><li>Where are employees meeting, congregating, waiting? </li></ul></ul><ul><li>High traffic flow </li></ul><ul><li>No rush hour </li></ul><ul><li>Examples </li></ul><ul><ul><li>Cafeterias </li></ul></ul><ul><ul><li>Break rooms </li></ul></ul><ul><ul><li>Lobbies </li></ul></ul><ul><ul><li>Elevator banks </li></ul></ul><ul><ul><li>Vending machines </li></ul></ul>
  8. 8. <ul><li>8 th largest water & wastewater utility </li></ul><ul><li>1450 employees </li></ul><ul><li>12 facilities across two counties </li></ul>Communicating with Splash
  9. 9. Internal communications at WSSC <ul><li>Monthly newsletter </li></ul><ul><li>Intranet </li></ul><ul><li>Email (heavy) </li></ul><ul><li>Face to face meetings </li></ul><ul><li>Digital signage </li></ul>
  10. 10. History with digital signage <ul><li>Installed a previous system </li></ul><ul><ul><li>Corporate communication not involved </li></ul></ul><ul><ul><li>Misdirected at the wrong audiences </li></ul></ul><ul><ul><li>Difficult to manage & maintain </li></ul></ul><ul><li>Current system in place for one year </li></ul><ul><ul><li>30 screens </li></ul></ul><ul><ul><li>Facilities with largest populations </li></ul></ul>
  11. 11. Why signage with WSSC <ul><li>Direct connection to employees </li></ul><ul><ul><li>Visualize our positive corporate culture </li></ul></ul><ul><ul><li>Connecting with field employees </li></ul></ul><ul><ul><li>Humanize our messages </li></ul></ul><ul><li>Key information at a glance </li></ul><ul><li>Improve corporate literacy </li></ul><ul><li>Enhance employee morale </li></ul><ul><ul><li>Recognize years of service </li></ul></ul><ul><ul><li>Introduce new employees </li></ul></ul><ul><ul><li>Share news coverage </li></ul></ul>
  12. 12. Method to the content madness <ul><li>Health & safety </li></ul><ul><li>Employee recognition (big) </li></ul><ul><li>Corporate communications </li></ul><ul><li>Executive communication </li></ul><ul><li>Training & employee development </li></ul><ul><li>Community awareness & relations </li></ul><ul><li>HR & benefits (credit union), policy, job postings </li></ul><ul><li>General announcements to the workforce </li></ul><ul><li>Pictures & video </li></ul>
  13. 13. Method to the content madness
  14. 14. My role & responsibility <ul><li>Corporate communications is in control, not IT </li></ul><ul><li>Communications in charge from the beginning </li></ul><ul><li>Spend 1 hour a day managing the network </li></ul>
  15. 15. Lessons learned <ul><li>Placement of screens </li></ul><ul><li>Feeding the content beast </li></ul><ul><li>Involve employees at all levels </li></ul>
  16. 16. Heard from our customers…
  17. 17. Q&A and resources <ul><li>blog.mediatile.com </li></ul><ul><li>@MediaTile </li></ul><ul><li>Facebook.com/MediaTile </li></ul><ul><li>YouTube.com/MediaTile </li></ul>www.mediatile.com [email_address] Follow us at:

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