Brainstorming studies since the 1950s show that
groups which brainstorm together
produce far fewer ideas
than when the same number of people
work alone & pool their ideas.
The bigger the group,
the greater the difference.
20% participation 100% participation
A NORMAL MEETING LEGO® SERIOUS PLAY®
LEVEL PLAYING FIELD
Leaders don’t have all the answers
Anyone can play
Threat is removed
FLOW THEORY: HARD FUN
SKILLS & KNOWLEDGE
Play is to the 21st Century
what steam was to the
20th Century Julien Dibbell
THE POWER OF PLAY
COMMANDMENTS OF PLAY
Don’t have a meeting with yourself
just START building
Trust your hands
Let them pick the bricks they want
Don’t get bogged down in design
Question the model
not the person
I will ask you to build a
metaphorical story that
answers my question
CONSTRUCTION SHARING REFLECTIONCHALLENGE
You all tell the group the
story in your model
You all build individually
and give it meaning while
Questions, insights and
identification of patterns
THE RIGHT QUESTION
Not until I have said what I thought,
can I think about what I have said.
1. Build a tower
2. Build from instruction
3. Build a story
Think about your current brand identity. Build a model to tell a
story about an element of this core identity as it is today.
Think about your ideal identity a year from now. Build a
model to tell a story an element of this aspirational identity.
Stay away from the moguls
Watch out for psycho kids
Know where the lift ends
Don’t push too hard
Are grounded in shared values, identity & aspirations.
Principles not instructions
Are not transferable, they are uniquely yours.
Their meaning transcends the expression.
Emerge from the collective mind.
What we know we know
What we don’t know we know
LSP lowers the line
I didn’t know I knew that
KNOWN > UNKNOWN
Problems can’t be solved by the same
level of consciousness that created them.
perceive other perceptions
new ideas & processes
Reflect and let the knowing emerge
challenge deep assumptions
new thinking & principles
surface current reality
new structures & practices
discover common will
put purpose into practice
PERCEPTION POSSIBILITY PRACTICALITY
From Mission Statements to aligned purpose
LEGO® SERIOUS PLAY®
STRATEGY ON SPEED
LEGO® SERIOUS PLAY®
SCARF: A brain based model for collaborating with and influencing others
NeuroLeadership Journal: Issue one, 2008
Theory U: Leading from the Future as It Emerges, C. Otto Scharmer